Account Coordinator, Brand Marketing

M BoothNew York, NY
$45,000 - $48,000Hybrid

About The Position

The ever-growing Brand Marketing team team has immediate openings for an entry-level role: Account Coordinator, focusing, in part, on food, fitness and CPG brands. The AC is the backbone of a successful account team, helping to keep us organized and informed, while also assisting with the execution of integrated communications campaigns. You’ll work on 2-3 consumer brands, focusing on PR programs that include earned media storytelling, influencer programming, and bold creative platforms.

Requirements

  • Bachelor’s degree or equivalent
  • 0-1 years of experience (internships included)
  • Strong writing and verbal communication skills
  • Team player demonstrating a positive and flexible attitude
  • Proactive, vocal and curious mindset
  • Ability to work independently and collaboratively in a team environment
  • Ability to multitask and meet deadlines in a fast paced environment
  • Strong attention to detail
  • On the pulse of pop culture, trends, entertainment, and news

Responsibilities

  • Capture the attention of earned media by building media lists using resources such as Cision and Muckrack
  • Help craft pitches
  • Monitor for client, competitor and industry coverage
  • Conduct in depth media research and manual audits of media coverage; synthesize and recap findings for teams
  • Conduct media outreach and secure coverage
  • Begin to form relationships with key media contacts
  • Build influencer rosters
  • Support content review process
  • Collect and report back-end creator metrics
  • Pitch influencers on earned coverage
  • Serve as coordinator of your team, schedule internal/client calls
  • Set call agendas and share comprehensive recaps
  • Organize client folders and databases on a regular basis
  • Oversee brand samples and track inventory (if applicable)
  • Coordinate deliveries to media and influencers
  • Coordinate team/client meeting details (check in, meals, etc.)
  • Support client events and mailers
  • Manage media coverage reports and tracking documents
  • Provide ongoing monitoring for client and competitor coverage
  • Own ongoing client reports (e.g., weekly, monthly, quarterly, yearly, etc.) and trackers, keeping them updated and accurate
  • Support programmatic reports (e.g., event recap, mailer recap, influencer campaign recap, etc.)

Benefits

  • Professional growth and development programs to help advance your career
  • Comprehensive health care and wellness plans for your entire family
  • A 401(k) Savings Plan and Flexible Spending Accounts
  • Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
  • Family Leave
  • Well-Being Programs
  • Commuter Benefits
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