Account Based Marketing & Events Lead

Photoroom • New York, NY

5d • $146 - $171 • Hybrid

About The Position

We're looking for an Account Based Marketing & Events lead to join our Enterprise marketing team and lead our account-based marketing and events marketing pillar. The objective is to triple our pipeline from these related channels as we target tripling for a 2nd year in a row our Enterprise revenues, building on success from signing clients including Wolt and Poshmark and are accelerating our marketing investment. You'll drive our account-based marketing and events collaborating closely with our leadership, sales, and other growth and marketing teams.

Requirements

• Strategic ABM Planning & Execution – proven experience designing multi-tiered ABM programs, define account segments and priority tiers, and orchestrate personalized campaigns across channels with measurable pipeline impact above 1.5x growth.
• Event Strategy & Global Event Management – strong track record in building event programs across the funnel (3rd-party, owned, micro ABM and flagship events), managing logistics end-to-end, and driving repeatable operational processes that scale.
• Cross-Functional Leadership & Stakeholder Alignment – Proven success collaborating with sales, revenue operations, leadership, and brand/creative teams to align on account goals, messaging, and pipeline targets.
• Data-Driven Marketing & KPI Ownership – you have put in place targets and KPIs including event and ABM performance, optimizing channels, and tying your marketing activities directly to pipeline and revenue outcomes.
• Enterprise Customer & Partner Engagement – Demonstrated experience building meaningful connections with high-value enterprise accounts, facilitating relationship-building opportunities, and representing the brand at global events and customer touchpoints.

Responsibilities

• Develop and execute a strategy for account based marketing.
• Develop appropriate target lists for each level of priority working with Revenue Operations and sales
• Execute strategy, owning delivery and results for referrals and events and working with expert team members for advertising and other levers to support objectives
• Determine optimal event strategy for upper funnel and lower funnel for 3rd party and owned events working closely with the sales and brand teams.
• Lead execution of events globally (with support from other team members and agencies as appropriate) including putting in place best practices for operations pre and post event to maximize impact on brand and pipeline generation.
• Create an annual global flagship event to build Photoroom’s brand, customer relationships and pipeline building upon our customer advisory board event in 2025.
• Develop KPIs to support pipeline objectives for events and account based marketing.

Benefits

• Regular team gatherings, including in-person onboarding in Paris (1-2 weeks), yearly company offsite and team retreat, quarterly in-person meetings, and social events like winter party and hackathons.
• 20 days annual leave plus local public holidays
• Competitive equity package with stock options/BSPCE, giving you ownership in our growing company
• €1000 one-time home office grant
• €1,000 annual learning and development budget for training, courses, books, and skill development
• Private health insurance
• Access to personalized mental health support, including 1:1 sessions with therapists or coaches, self-care tools, and well-being resources via MokaCare
• Sports and cultural activities reimbursement
• Relocation support available if require move to New York, including apartment finding.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed
• Number of Employees: 11-50 employees