Academic Program & Marketing Coordinator

Universities of Wisconsin • Milwaukee, WI

20h

About The Position

The Academic Program & Marketing Coordinator supports the development, administration, promotion, and continuous improvement of the SAP University Competence Center (UCC) program. This position combines academic program administration with marketing, branding, and digital engagement responsibilities. The role manages daily operations, coordinates events and workshops, and drives the UCC’s marketing presence across LinkedIn, partner organizations (ASUG, SAPNAAC, SAP), and the UCC website. The coordinator ensures effective communication, brand consistency, and strong engagement with faculty, students, customers, and SAP ecosystem partners.

Requirements

• Bachelor's degree
• At least one year of experience working in a professional administrative support role
• Event planning and/or marketing experience

Nice To Haves

• Experience with billing
• Experience providing customer service, including responding to both routine and complex inquiries
• Excellent communication skills, as evidenced by application materials and interviews

Responsibilities

• Prepares and transmits invoices to customers.
• Processes payments and performs dunning for late payments.
• Manages customer contracting processes.
• Responds to administrative requests from the director and UCC staff.
• Assists in planning and executing faculty workshops and conferences.
• Organizes SAP UCC events, including catering, parking, and workshop materials.
• Identifies program needs, contributes to workflow improvements, and secures resources for events, meetings, and interviews.
• Coordinates program components, assesses effectiveness, and provides recommendations for improvement.
• Develops and maintains a tracking system for UCC maintenance contracts, including deadlines and coverage details.
• Manages speakers and logistics for SAP UCC workshops.
• Works with legal and purchasing to ensure required documentation, agreements, and procurement processes are completed in a timely manner.
• Leads the UCC’s social media strategy, including planning, creating, and publishing content on LinkedIn.
• Develops and implements marketing campaigns to promote UCC programs, workshops, faculty training, and student achievements.
• Serves as the primary liaison for marketing coordination with ASUG, SAPNAAC, and SAP for events, communications, and joint announcements.
• Maintains brand consistency across all UCC communications, materials, and digital assets.
• Designs marketing collateral, digital graphics, presentation templates, and promotional materials.
• Manages updates to the SAP UCC Milwaukee website with accurate, timely content.
• Captures and curates photography, videos, and other media for marketing, promotion, and archival use.
• Supports UCC presence at SAP ecosystem events (ASUG conferences, SAP Academic Community events, etc.).
• Tracks marketing metrics (engagement, impressions, campaign performance) and provides periodic reports.
• Responsible for the selection and purchasing of branded merchandise for the center.
• Focuses on customer retention by identifying customers with low system utilization or those at risk of disengagement, and coordinates proactive communication or support strategies to re-engage them.

Benefits

• Comprehensive benefits package
• Contributes toward the cost of several benefit plans
• Extensive leave package including vacation, sick leave (with no expiration), personal holiday, and paid legal holidays

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 251-500 employees