360 Art Director, Global Creative, Aveda

ELC Beauty LLC • Blaine, MN

2d

About The Position

The 360 Art Director is a senior creative leader responsible for developing and executing integrated global campaigns across all consumer touchpoints for Aveda. The role translates brand strategy into compelling creative experiences that drive engagement, strengthen brand equity, and support business growth. It leads concept development, visual storytelling, and creative execution across digital, social, ecommerce, CRM, retail, experiential, video, and print channels, while ensuring a cohesive brand experience across consumer interactions.

The Art Director partners with Creative, Marketing, Production, and Creative Operations teams to champion creative excellence, drive innovation, and help shape the brands’ visual expression. The role leads campaign development and production, maintains creative quality across final assets, and mentors creative talent while supporting planning, prioritization, and resource allocation.

Requirements

• Bachelor's degree in Graphic Design, Visual Communications, Fine Arts, or a related field.
• 10+ years of experience in creative design, art direction, or integrated campaign development within beauty, luxury, fashion, lifestyle, agency, or consumer brands.
• Strong portfolio demonstrating excellence in 360 campaign development, visual storytelling, and content creation.
• Proven experience leading integrated campaigns across multiple consumer touchpoints.
• Exceptional conceptual thinking and ability to transform strategic objectives into compelling creative solutions.
• Expert knowledge of design principles, typography, photography, visual storytelling, and brand systems.
• Advanced proficiency in Adobe Creative Suite and Figma.
• Experience art directing photography and video productions.
• Strong presentation, communication, and stakeholder-management skills.
• Demonstrated ability to lead multiple projects in a fast-paced environment.

Nice To Haves

• Familiarity with motion graphics, content creation, and emerging creative technologies, including AI-enabled tools.

Responsibilities

• Lead the development and execution of integrated 360° campaigns across digital, social, ecommerce, CRM, retail, experiential, video, and print.
• Translate business objectives, consumer insights, and brand strategies into creative concepts, campaign narratives, and content ecosystems.
• Develop and present creative concepts, visual frameworks, and storytelling approaches to senior leadership and cross-functional partners.
• Champion excellence in design, photography, motion, typography, and visual storytelling, ensuring consistency across brand expressions.
• Establish scalable creative toolkits, campaign assets, and design systems that provide consistency while meeting channel-specific needs.
• Monitor cultural trends, consumer behavior, and emerging technologies to evolve creative output.
• Lead creative direction for photography and video shoots, partnering with photographers, directors, stylists, and production teams.
• Maintain creative intent and quality standards throughout production and post-production.
• Review and approve photography, video, motion graphics, retouching, and final assets across consumer-facing channels.
• Build strong relationships across Marketing, Creative, Production, and Creative Operations teams.
• Collaborate on planning, prioritization, and resource allocation for key business initiatives.
• Mentor designers and junior creative talent, fostering collaboration, innovation, accountability, and creative excellence.
• Manage multiple priorities while maintaining quality and attention to detail.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior