Web Marketing Manager

CloudFactory

About The Position

At CloudFactory, we are a mission-driven team passionate about unlocking the potential of AI to transform the world. By combining advanced technology with a global network of talented people, we make unusable data usable, driving real-world impact at scale. More than just a workplace, we’re a global community founded on strong relationships and the belief that meaningful work transforms lives. Our commitment to earning, learning, and serving fuels everything we do as we strive to connect one million people to meaningful work and build leaders worth following. Our Culture At CloudFactory, we believe in building a workplace where everyone feels empowered, valued, and inspired to bring their authentic selves to work. We are: Mission-Driven: We focus on creating economic and social impact. People-Centric: We care deeply about our team’s growth, well-being, and sense of belonging. Innovative: We embrace change and find better ways to do things together. Globally Connected: We foster collaboration between diverse cultures and perspectives. If you’re passionate about innovation, collaboration, and making a real impact, we’d love to have you on board! Role Summary CloudFactory is seeking a hands-on Web Marketing Manager to own the strategy, execution, and ongoing optimization of our website and social presence. This role has full ownership of web management, including site performance, SEO, analytics, design updates, and platform evolution, while also managing CloudFactory’s social media channels. Reporting to Marketing leadership, this individual will be responsible for delivering a high-performing, modern web experience that drives awareness, engagement, and top-of-funnel growth. The ideal candidate is a builder: deeply hands-on, design-savvy, data-driven, and fluent in leveraging AI to rapidly create, test, and optimize web and landing page experiences. The Web Marketing Manager is responsible for end-to-end ownership of CloudFactory’s web presence. This includes day-to-day site management, SEO, web analytics, content updates, and design execution, as well as leading the transition to a new web platform. This is an individual contributor role with no direct reports, requiring strong hands-on execution, attention to detail, and a constant optimization mindset. The role also owns social media execution, ensuring consistent brand presence and engagement across key channels.

Requirements

Proven experience owning and managing B2B websites end-to-end, with full accountability for performance and outcomes.
Strong hands-on experience with SEO, web analytics, and continuous optimization.
Proficiency with modern design and web tools, including Figma and Framer.
Demonstrated track record of leveraging AI to rapidly build, personalize, and optimize web and landing page experiences.
Strong design sensibility paired with a data-driven mindset.
Excellent project management and organizational skills, with the ability to manage multiple priorities independently.
Strong collaboration and communication skills, comfortable working cross-functionally without direct reports.
5–10 years of experience in web management, web design, digital marketing, or related roles.
Hands-on experience managing website redesigns or platform migrations.
Bachelor’s degree in Marketing, Design, Communications, Computer Science, or a related field.

Nice To Haves

Experience in B2B technology, AI, data, or SaaS environments preferred.

Responsibilities

Website Management & Optimization
Own all aspects of CloudFactory’s website, including structure, content, performance, and user experience.
Manage and execute ongoing web updates, content changes, and design enhancements.
Lead and oversee the website redesign and migration to a new platform, coordinating with internal stakeholders and external vendors as needed.
Ensure site reliability, performance, accessibility, and scalability.
SEO, Analytics & Performance
Own SEO strategy and execution, including technical SEO, on-page optimization, content optimization, and performance monitoring.
Manage web analytics and measurement, tracking key metrics such as traffic, engagement, conversion rates, and funnel performance.
Build and maintain dashboards and reporting to monitor web performance and inform optimization decisions.
Continuously test, learn, and optimize site structure, content, and experiences to improve outcomes.
Web Design & Development
Design and build web pages and landing pages using modern tools and frameworks.
Leverage Figma for design workflows and collaboration, and Framer for rapid prototyping and production-ready web experiences.
Partner with product marketing and digital marketing teams to translate messaging and campaigns into effective web experiences.
Ensure visual consistency, brand alignment, and high-quality execution across the site.
AI-Driven Web Creation
Leverage AI tools and workflows to rapidly create, personalize, and optimize web pages and landing pages.
Use AI to accelerate experimentation, content variation, SEO optimization, and conversion rate improvements.
Continuously explore and apply new AI-driven approaches to improve speed, relevance, and performance.
Social Media Management
Own execution of CloudFactory’s social media presence across key platforms (e.g., LinkedIn, X).
Manage posting cadence, content execution, and performance tracking.
Partner with marketing and leadership teams to amplify key campaigns, announcements, and thought leadership.

Benefits

Competitive Salary and Incentive-based compensation aligned with performance.
Comprehensive Benefits Package: Health, dental, vision, and retirement plans.
Exposure to Cutting-Edge AI Projects: Work on advanced AI initiatives with industry-leading clients.
Collaborative Work Environment: A supportive team atmosphere focused on innovation and success.
Professional Development: Access to continuous learning and growth opportunities.
Leadership Visibility: Regular exposure to and interaction with the company’s senior leadership.

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