VP, Social Media

Horizon Media•New York, NY

5d•Hybrid

About The Position

Horizon Media, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain’s New York Business and Los Angeles Business Journal. Together we are building a place of belonging. At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together. Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.

Requirements

A left and right brain thinker – a data powered strategist
A collaborative, team-oriented manager with strong delegation and organization skills
Confident in navigating conversations with senior leadership internally and externally
A problem solver with foresight and the ability to develop creative solutions
Detail oriented with commitment to follow through
Nimble and flexible to succeed in a fast-paced environment
A strong leader, excited to manage and grow team members
Interested in the social landscape and a desire to innovate and keep up with trends
Committed to the success of Horizon as a whole, including how your accounts can contribute
A supporter of and advocate for diversity, equity and inclusion
8-10+ years of experience developing strategic media recommendations and stewarding social media account projects, acting as a client contact
Deep understanding of advanced analytics and performance media
Able to take data and provide insights, crafting a story for clients and their businesses
Strong familiarity with marketing principles, analytics and concepts
Exceptionally skilled in Excel and PowerPoint with the ability to discuss how those functions can or should be applied relative to the social media planning process
Expert in negotiating and constructing social media plans, with understanding of planning, buying and activation
Experience buying ads on Facebook and Instagram is crucial, additional platforms preferred
Exposure to advanced targeting/retargeting tactics in social, used both 1st and 3rd party data
Experience owning the full social strategy process inclusive of working with partners, clients and internal stakeholders
Exceptional verbal and written communication skills; able to confidently present and “sell through” ideas both internally and to Clients, while coaching team members on these skills
Comfort owning and managing budget/investment levels in social media across multiple accounts
Strong experience navigating cross-department relationships
Leadership and supervisory experience in terms of developing media professionals, including strategic and management skills