VP, PR & Comms | Marketing | East Coast, US

Savanta•New York, NY

3d•$180,000 - $210,000•Hybrid

About The Position

As VP, PR & Comms, you will shape and amplify Savanta’s external narrative, securing high-impact media coverage and building relationships with key industry journalists and influencers. This is both a strategic and hands-on role, crafting proactive PR campaigns, managing reactive communications, and ensuring our brand voice is consistent and compelling across all external channels. You’ll work closely with senior leaders and agency partners to position Savanta as a thought leader in the research and insights industry. This is a unique opportunity to build and grow from a solid, supportive foundation. You’ll work directly with the CEO and Global Head of Marketing to craft messaging and grow visibility across the organization. There’s unrivalled scope for career development, including mentoring, coaching, and extensive training programs.

Requirements

Proven track record of building a company’s awareness and public presence.
Strategic thinker with the ability to build and communicate plans that ladder up to key objectives.
The ability to build strong working relationships with media, press and analysts.
Highly collaborative, strong listener and learner.
Experience managing agencies and freelancers.
Ability to align PR/Comms with lead generation and revenue goals.
Experience in B2B or B2C brands (both is ideal).

Responsibilities

Develop and implement an annual PR strategy aligned with brand, demand generation, and commercial goals.
Build strong relationships with industry press, mainstream media, and key influencers.
Secure speaking opportunities, award submissions, and byline placements for executives.
Partner with Product & Brand Marketing to create press-worthy narratives around new products, client work, and data campaigns.
Integrate PR activity into broader marketing campaigns for maximum impact.
Manage all media communications, including press releases, media outreach, blogs, and broadcast content.
Collaborate with HR and leadership to expand internal communications and manage employee newsletters.
Draft and manage executive communications (quotes, op-eds, press statements).
Handle reactive communications, including media inquiries and crisis responses.
Amplify coverage on paid/social channels and track PR performance.