VP of Retail Banking

Heritage Financial Credit Union•Middletown, NY

65d•$140,000 - $190,000

About The Position

Join Heritage Financial Credit Union as Vice President of Retail Banking Are you a visionary leader ready to shape the future of retail banking? Do you thrive in a mission-driven organization where innovation, collaboration, and member impact drive every decision? Heritage Financial Credit Union is seeking an accomplished Vice President of Retail Banking to lead our retail division. In this key leadership role, you'll set the strategic direction for our retail banking network, enhancing operational excellence and elevating the member experience across all channels. As Vice President of Retail Banking, you'll champion a culture of service, teamwork, and innovation, developing strategies that strengthen member relationships and empower our teams to deliver exceptional experiences every day. At Heritage Financial Credit Union, your leadership will help shape a stronger, more connected future for our members and communities. Here's a little about us: Heritage Financial Credit Union is a member-owned financial institution that is committed to helping our members achieve their financial goals and building a stronger community. We believe that everyone deserves access to affordable financial services, and we are dedicated to providing our members with the tools and resources they need to achieve their financial dreams. Our vision is to be the leading financial institution in the communities we serve, and we are committed to creating a culture of excellence where our employees can thrive. We believe in creating a workplace where everyone feels valued and respected, and where we can all work together to achieve our goals. We recognize that our employees are our most important asset, and we are committed to providing them with the training, development, and opportunities they need to succeed. Our values are at the heart of everything we do. We believe in: Integrity: We are honest and trustworthy in all of our dealings with our members, employees, and the community. Excellence: We strive to provide our members with the best possible servic. Teamwork: We believe that we can achieve more together than we can alone. Respect: We treat each other with dignity and respect. Community: We are committed to giving back to the communities we serve. If you are looking for a challenging and rewarding career in the financial services industry with a company that is committed to its mission, vision and values, we encourage you to apply for a position at Heritage Financial Credit Union. Here you will find a supportive and collaborative work environment where you can make a difference in the lives of our members and our community. POSITION PURPOSE The VP of Retail Banking is a transformational leader who will spearhead the growth and strategic transformation of our retail operations through offering superior member experiences, services, solutions, and products which foster high member retention and value at or above targeted performance levels. This position is instrumental in the development and execution of comprehensive strategies to promote and strengthen member growth, retention, employee engagement, professional development, and other critical initiatives. This role is accountable for the refinement of service excellence across all member contact channels including, In-Branch, Digital, Dealer, Commercial and Mortgage Services. The development and implementation of strategic plans to grow our Credit Union and continually enhancing an exceptional member service experience while seeking to differentiate us in the eyes of all stakeholders will be a key to success in the role. The VP of Retail Banking will also work across the organization and contribute to the development, implementation, and administration of the organizational strategic goals and objectives.

Requirements

Education/Certification: 4-year college degree preferred.
Knowledge of Branch Operations, Sales and Service Strategies, Training, Employee Engagement techniques, Compliance, general economic conditions and competitors' rates and terms, etc.
This position requires that the employee gain a working knowledge of Bank Secrecy Act (BSA) requirements and how they will affect their work, The employee will comply with all requirements of the BSA and cooperate with the designated BSA Officer in assuring compliance.
Seven to ten years' experience in the management of Retail Banking, Sales and Banking, and 5 years strategic management at a senior management level; or a comparable combination of education and experience.
Excellent project management skills.
Experience using P.C. based software including Microsoft Office and lending systems, etc.
Strong verbal and written communication skills
Ability to develop and articulate a clear vision and strategy that inspires and motivates teams, and engages stakeholders at all levels
Ability to build and maintain strong relationships with employees, members and external partners to foster a collaborative environment
Ability to lead and drive change initiatives.
Ability to project a professional appearance and positive attitude at all times.
Ability to analyze data and metrics to drive decision making, identify opportunities and measure success.

Nice To Haves

Experience working in a Universal Associate model financial institution a plus.

Responsibilities

Formulate and recommend production, service, operational strategies, and support the Credit Union's Strategic Goals. Collaborate across the organization to support, execute, monitor, and inspect production and service programs, strategic goals, identified focus areas, and recommend necessary changes for further enhancements, as required.
Retail Banking Profitability - Directs the development and integration of the Branch and Branch Administration annual budgets and business plans, including annual branch staffing and remote delivery channels, branch expense, profitability levels and performance targets (goals) for loan and deposit production. Responsible for branch profitability and utilizing data to research opening and/or closing of retail branches.
Build, implement, and oversee the execution of business plans with the primary goal of maintaining engaged employees and serving our membership. Working with other leaders in the Credit Union to establish and execute plans for member satisfaction, employee engagement, and community development that lead to market share growth.
Directs and monitors branches and services channels within designated areas of responsibility through subordinate leaders, to ensure that they meet organizational goals and objectives. This includes sales and service long-term plans and goals in meeting strategic objectives and targeted business results. Clearly define results-oriented performance agreements and accountability mechanisms.
Oversee employee relations and performance management activities, including participating in hiring decisions, cooperating with investigations, employee development, and documentation of performance issues, discipline and terminations as needed.
Develop and/or implement staff development processes, productivity standards and work process improvements. Meets regularly with employees to monitor progress towards objectives. Prepares and delivers annual performance reviews for assigned employees.
Responsible for researching and facilitating long-term planning of Branch locations and collaborates with Facilities staff on construction and remodeling of branch facilities.
Administrator for all Deposit Products and related services: Research, develop, propose, and gain acceptance for and implement associated Fee Structure strategy.
Establishes annual sales goals/programs in alignment with the annual loan and deposit growth budget to achieve the stated goals. Monitor and inspect program effectiveness and make appropriate enhancements for improvement.
Ensures the participation in and promotion of community affairs to increase the Credit Union's visibility and to enhance new and existing business opportunities.
In coordination with Branch Operations and Compliance Department leadership, review contracts/agreements to ensure compliance of negotiated services. Monitors/tracks vendor performance to ensure Service Level Agreements (SLAs) are met.
Participate in the development and implementation of organizational strategic plans; develop performance metrics for frontline staff by reviewing sales results, member feedback, and member growth data to determine future potential and staff development.
Partner with the Training Department to develop and conduct product and service training programs for the departments that are overseen.
Lead in consistently adhering to Operational Procedures, Controls and in maintaining Service Levels consistent with HFCU standards.
Exercises judgment and provide guidance through interpreting policies, procedures, budget and performance standards, clarifying guidelines in order to ensure adherence.
Make recommendations for change and improvements to existing standards and procedures. Develops and implements policies and procedures relative to operational issues; coordinates with the Compliance and Audit Departments for the assurance of current and proper policies and procedures.
Expands and enhances communication and collaboration between business units through meetings, phone conferences, etc.
Participates as a member of the Senior Management Team, in the strategic business plan process, which contributes to achieving HFCU's annual and long-term business results and strategies. Provides visible leadership across all distribution channels and branches that inspire confidence in achieving strategic goals, sales goals and meeting members needs profitably.
Prepares oral and written proposals for the Board of Directors' consideration.
Develop and maintain an understanding of the pertinent regulatory requirements and risks inherent to responsibilities, establish and maintain control activities that mitigate those risks consistent with the Credit Union's risk appetite, and ensure operational integrity and compliance with applicable regulations.
Cross sell credit union products and services, as appropriate.
Performs additional duties as assigned.