VP, Influencer Marketing

Acceleration Partners•Tampa, FL

5h•Remote

About The Position

The VP, Influencer at Acceleration Partners is a unique role that will own both the vision for and the outcomes of our influencer marketing team. The VP, Influencer will be responsible for a) defining what influencer marketing is at Acceleration Partners and how it is delivered, and b) supporting our growth through thought leadership and market communication. This is both and internally and externally focused role; as the VP, Influencer will own the P&L for the influencer organization, they will be expected to drive success across both top and bottom line metrics.

Requirements

10+ years of combined influencer marketing and client services / agency experience
Proven track record owning and scaling a business line, practice area, or large portfolio
Experience leading Managers and cross-regional teams
Deep expertise in influencer marketing strategy, execution, and measurement
Strong understanding of how influencer marketing integrates with affiliate and broader partnership marketing
Financial acumen, including forecasting, margin management, and P&L ownership
Bachelor’s degree required
Ability to travel up to 30%, including internationally

Nice To Haves

Executive-level leader with a strong sense of ownership and accountability
Proven ability to set vision and translate it into operational execution
Commercially minded with a deep understanding of agency economics and P&L management
Trusted senior partner to clients with strong executive presence
Exceptional people leader who develops, motivates, and retains high-performing teams
Comfortable navigating ambiguity, change, and scale
Strong written and verbal communicator
Thrives in a fast-paced, remote-first environment
Demonstrates alignment with AP’s core values: Own It, Embrace Relationships, and Excel & Improve

Responsibilities

LEAD MANAGE AND HOLD YOUR TEAM ACCOUNTABLE - Oversee account management teams, managing and leading team members and supervising high-level activities. Hire and successfully develop their team through mentoring, coaching, identifying training needs and providing proactive and timely feedback. Actively “coach the coach” to develop our next level of leaders. Success of developing teams is proven through a track record of achieving team outcomes, elevating and retaining teams, and motivating A players.
THOUGHT LEADERSHIP & INDUSTRY PRESENCE – In partnership with Marketing, show the world AP’s expertise through written thought leadership, speaking engagements, and event involvement. Raise AP’s profile in the influencer world so that we are considered in as many opportunities as possible.
CONSISTENTLY UPGRADE STRATEGIC CAPABILITY – Stay abreast of all evolutions of the influencer industry and keep AP leadership informed of key changes. Ensure that the influencer team is on the leading edge of developments, is bringing “what’s next” to clients, and is viewed as a true strategic partner by clients. Continuously position Acceleration Partners ahead of the competitive landscape through innovation, foresight, and strategic leadership.
CLIENT GROWTH - Build and maintain a culture of client growth. Ensure that teams are delivering best-in-class client experiences leading to high levels of client satisfaction and retention. Grow client revenue by ensuring that account teams are maximizing performance opportunities and identifying opportunities for expansions and upsells.
MARGIN MANAGEMENT - Ensure that target profit margin percentages are achieved, via successful headcount management and forward planning. Serve as final decision-maker for team headcount and hiring decisions, and team promotions, raises, and bonuses. Manage team expenses accordingly.
Partner closely with Executive Leadership to shape the long-term vision and strategy for influencer marketing at Acceleration Partners
Collaborate with Sales on new business strategy, RFPs, and influencer-led pitches
Partner with Marketing to develop AP’s influencer POV and go-to-market positioning
Work cross-functionally with Operations, Finance, and People to scale the influencer practice sustainably
Establish, refine, and evolve processes, operating rhythms, and best practices across the influencer organization
Identify and proactively mitigate risks related to clients, talent, margins, and delivery
Serve as a senior internal voice and advocate for influencer marketing across the agency