VP, Brand Partnerships

Vector Media • New York, NY

18h • $120,000 - $155,000 • Hybrid

About The Position

At Vector Media, we’re building the future of Mobility Marketing, where media moves with people, meets them in real life, and makes a lasting impression. In an advertising world cluttered with screens and scrolls, we deliver real-world media with real results. Our high-impact media, including fully wrapped double decker buses and custom designed experiential experiences, turn heads in cities nationwide. And with assets in 50+ markets, we bring campaigns to life across communities, cultures, and coasts. Our experiential team allows us to activate anywhere in the country. Vector Media’s wide variety from double decker buses, light rail, digital bus shelters and a wide variety of experiential assets enables brands to connect with consumers at the street-level in cities, college campuses and sporting events. We connect brands with audiences in the moments that matter most. Founded in 1998, Vector has grown from an OOH disruptor into a full-service platform built on data, creativity, and movement. We call it Marketing in Motion, which brings unique benefits of high impact and efficiency because we bring the advertising to audiences wherever they are. But what truly sets us apart is how we show up: as partners. With our clients. With our media partners. With each other. Through accountability, innovation, and shared ambition, we’re helping brands do more than reach people, we’re helping them move people .
Vector Media is seeking to hire a VP, Brand Partnerships to join our Brand Partnerships team who will be responsible for leading the charge in capturing untapped markets and transforming zero-share brands into our most vibrant long-term partners. The VP, Brand Partnerships will report to the EVP, Brand Partnerships. This position is an individual contributor sales position that proactively calls on companies as well as senior brand, marketing, media and experiential decision-makers. The VP Brand Partnerships will sell the whole Vector portfolio including Vector Sports and Vector College. The account list will cover all consumer verticals but will have focus on beauty and fashion. Previous experience in these verticals, plus experience in experiential sales is desired.
The VP, Brand Partnerships will have an expertise in strategic selling , establish and cultivate relationships through proactive outreach (via phone calls, emails, in person meetings) with prospective customers such as CMO’s, SVP/VP’s Marketing, Brand Managers, Media Directors and Head of Experiential/Events. They will leverage Vector Media’s unique asset offerings and delivery methodologies positioning Vector Media as a media partner of choice within the nationwide markets we serve. This position will monetize all of the Vector portfolio including our fleet of fully wrapped Double Decker buses, public transit and Experiential Assets to brands direct. The VP, Brand Partnerships will also partner with Vector’s National agency team to build comprehensive account plans and collaborate transparently as business potentially moves from client interest to activation with their agency partners.
This is a hybrid role based in New York, NY, with 3 days a week in office.

Requirements

• Bachelor’s degree.
• 7-10+ years of media sales experience.
• 5-7+ years of experience selling to brand-direct clients (not agencies).
• Strong book of direct clients across full spectrum of industry verticals
• Deep relationships with clients at CMO, Media Director, Brand Manager level
• Proven sales track record activating and retaining new brands (has strong brand-direct clients and can make immediate impact).
• Polished sales, presentation, and communication skills.
• Exceptional team player, interested in working as part of a highly coordinated, focused organization.
• Attention to delivering the highest level of sales and operational customer service.

Nice To Haves

• Experience in fashion and beauty verticals
• Experience in Experiential sales

Responsibilities

• Proactively identify new revenue opportunities; drive account growth and profitability acceleration including new business, up-sell and cross-sell opportunities.
• Own extensive client communication, strategic planning and troubleshooting account complications to promote client satisfaction; develop and improve executive level relationships within named account(s).
• Provide thought leadership and consultation on aligning client business needs to products, solutions and services offered.
• Drive contract negotiations for business in support of new sales, account growth and contract renewals.
• Own revenue forecasting (via Salesforce.com) and ensure accuracy of sales entries.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level