Video Product Lead, YouTube Premium, Large Customer Sales

GoogleNew York, NY
18d$138,000 - $205,000

About The Position

Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and your customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals. The Consumer, Government and Entertainment (CG&E) Video Product Lead, Premium plays a key role at the intersection of YouTube media strategy, product education and inspiration, and sales enablement. In this role, you will be the bridge between our product teams and our sellers, helping to translate YouTube’s suite of Premium Awareness solutions (including Sponsorships, Creators, YouTube Masthead, YouTube Select) into compelling narratives that demonstrate brand impact. Your primary goal is to position YouTube as the leading video platform for advertisers, managing share shift from linear TV and social to YouTube by demonstrating how culture and premium content drive results. You will empower sellers to understand, package, and activate these high-impact solutions. You will be a relationship-builder and storyteller who can bridge sales and product thinking. You demonstrate a strong understanding of YouTube’s premium media ecosystem, TV media dynamics, and cultural moments. Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. We continuously challenge how customers think about their business and how Google can support growth. We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.

Requirements

  • Bachelor's degree or equivalent practical experience.
  • 7 years of experience in advertising sales, marketing, consulting, or media (e.g. search, social, mobile, display, and video media).
  • 7 years of experience creating and presenting customer-facing materials (e.g., pitches, narratives, or one-sheets) for sales teams.
  • 7 years of experience in Consumer and Market Insights, media measurement, and privacy landscape.

Nice To Haves

  • Understanding of the Creator economy and video landscape, including TV media dynamics, Upfronts, and CTV.
  • Understanding and passion for YouTube’s premium media ecosystem and how brands leverage cultural moments.
  • Demonstrated success working with key internal and external stakeholders (Product, Marketing, Sales).
  • Proven track record in developing brand strategies and video advertising solutions.
  • Proven ability to craft narratives that bridge the gap between technical product features and sales needs.
  • Ability to interpret measurement data and translate it into sales activation.

Responsibilities

  • Develop and execute a robust CG&E Premium video strategy focused on accelerating sales outcomes, identifying key opportunities, and managing growth areas.
  • Maximize business by building on the success of Cultural Moment Sponsorships to drive in-quarter wins and outsized Year-over-Year (YOY) growth.
  • Inspire and motivate CG&E sales pods, internal cross-functional partners, and customers by advocating the value of Premium Awareness, Sponsorships and Creators.
  • Drive cross-functional collaboration with Agency, Platforms and Client Solutions (APCS) Sponsorship leads, Product, SPMs, and Marketing to bring forward new proof points, insights, and success stories.
  • Evolve measurement maturity by collaborating with Measurement leads to translating complex measurement solutions into digestible, actionable sales guidance.

Benefits

  • bonus
  • equity
  • benefits

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Number of Employees

5,001-10,000 employees

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