Strategy and Analytics Lead, YouTube Product Activation

Google • New York, NY

6d • $180,000 - $267,000

About The Position

The YouTube Business Product Activation Team is responsible for bringing product to market and market to product. The team works closely with both business and product leaders to scale adoption of YouTube products across the partner and creator ecosystem. The core capabilities of the team include: designing go-to-market strategies, identifying and prioritizing product activation opportunities across the business, ensuring launch readiness, defining and driving execution on product activation across segments, understanding needs of partners and creators to provide Product teams with market feedback and prioritization to shape product roadmaps, developing content strategy, collecting and synthesizing user feedback, and tracking performance. Go-to-Market Solutions is responsible for driving all go-to-market functions for the YouTube Business Organization (YT Biz Org) including strategy and business operations, analytics and data science, partnership enablement, and product activation. The team is responsible for shaping go-to-market priorities to accelerate growth and resource the business accordingly; enhancing skills and capabilities to support execution of business priorities; driving efficiency across business operations; building excellent go-to-market infrastructure (e.g., data infrastructure, insights reports, decision making models, dashboards). This team combines operational, and problem-solving skills with a pragmatic sense of how to get things done and drive change across a global organization. The Cross Product Activation team’s mission is to operate horizontally across the Product Activation team, YouTube Product areas, and the broader Go-to Market Solutions organization to enable the Product Activation team to fully deliver on its mission by designing and scaling key programs and operational infrastructure to ensure YT Biz Org acts holistically across Product silos to drive key metrics and ultimately grow partners and YouTube. At YouTube, we believe that everyone deserves to have a voice, and that the world is a better place when we listen, share, and build community through our stories. We work together to give everyone the power to share their story, explore what they love, and connect with one another in the process. Working at the intersection of cutting-edge technology and boundless creativity, we move at the speed of culture with a shared goal to show people the world. We explore new ideas, solve real problems, and have fun — and we do it all together.

Requirements

• Bachelor's degree or equivalent practical experience.
• 8 years of experience in management consulting, sales operations, business strategy, investment banking, venture capital, private equity or corporate advisory, or 6 years of experience with an advanced degree.
• 5 years of experience in statistical problem-solving and analyzing data sets using SQL or comparable coding language (e.g., Python, R, Java, C++).
• 4 years of experience working with executive stakeholders.

Nice To Haves

• MBA or other relevant advanced degree.
• 3 years of experience in management consulting, investment banking, private equity, or similar.
• 2 years of experience in people management.
• Experience in presenting technical solutions and analysis to executive stakeholders.
• Excellent business fundamentals and acumen, including knowledge of online video products and business models.

Responsibilities

• Conduct analyses to support critical questions facing the Product Activation team using advanced SQL queries and spreadsheet analysis.
• Conduct strategy projects to provide recommendations for critical questions facing the YouTube Business organization, using market and partner research.
• Conduct opportunity sizing to prioritize products for YouTube Business Organization activations, working with Product Activation Leads, Finance, Marketing, and other cross-functional stakeholders.
• Conduct requirements gathering and project scoping sessions with subject matter experts, business users, and executive stakeholders to discover and define business analysis and reporting needs.
• Lead analytics up-skilling, partner on strategy, and deliver impactful executive insights through storytelling.
• Partner with a cross-functional working group to define product activation Objectives and Key Results (OKRs) for the YouTube Business Organization.
• Lead development and deployment of centralized insights dashboards for Product Activation related data.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees