Vice President - Vendor Marketing

Almo•Philadelphia, PA

About The Position

As a leading Pro AV distributor in North America, we are investing in a dynamic leader to own and elevate our vendor-facing marketing function. This role will lead a team of highly skilled vendor marketing managers and be accountable for driving vendor excitement, growing marketing-driven revenue, and ensuring our marketing function becomes a strategic growth engine for both our business and our vendor partners. This is a highly visible commercial leadership role requiring energy, creativity, marketing excellence, and strong leadership presence.

Requirements

High-Energy Marketing Leader with Marketing Expertise
Able to inspire, excite, and earn credibility with vendors through marketing expertise and presence.
Deep literacy across modern marketing: events, digital demand gen, content, analytics, channel marketing, and partner programs.
Commercially Strong & ROI-Driven
Fluent in commercial levers and able to turn marketing strategies into greater vendor collaboration, revenue, margin, and share growth.
Financially astute and able to optimize marketing spend for measurable returns.
Exceptional People & Stakeholder Leader
Proven ability to lead high-performing teams and influence across a matrixed environment.
Strong stakeholder management with vendors, internal sales leaders, and cross-functional teams.
Clear, persuasive communicator who brings prioritization and focus.

Responsibilities

Vendor Excitement & Strategic Engagement
Position our organization as the most strategic, innovative, and growth-driving partner for key Pro AV vendors.
Build deep relationships with vendor stakeholders, shaping joint business plans and securing marketing investments.
Translate vendor priorities into high-impact activation plans across events, digital, and channel programs.
Ensure vendors clearly see the ROI and commercial value of partnering with our marketing organization.
Marketing Performance, Growth & Commercial Impact
Design and deliver marketing initiatives that drive measurable sales growth across digital, events, demand generation, and category campaigns.
Own marketing service income and vendor co-op/MDF performance.
Implement performance frameworks, dashboards, and reporting to demonstrate ROI and drive continuous improvement.
Partner closely with sales to ensure marketing plans fuel pipeline, conversion rates, and revenue acceleration.
People Leadership & Team Direction
Lead, coach, and develop a team of vendor marketing managers with clear growth plans, priorities and performance plans.
Align a virtual cross-functional ecosystem that includes sales, BDMs, operations, events, and digital teams.
Foster a culture of collaboration, creativity, accountability, and high performance.
Provide direction, remove obstacles, and ensure the team executes with excellence.

Benefits

Personal Growth & Career Acceleration
Exposure to high-performance modern, innovative marketing in a fast-evolving environment.
Opportunities to learn and apply cutting-edge marketing innovation, including AI-powered workflows, GEO targeting, SEO, digital analytics, automation, market leading events and more.
A culture that encourages experimentation, curiosity, and skill expansion.
A Place to Grow Your Career & Your Earnings
We pride ourselves on being a company where people develop rapidly, take on increasing responsibility, and grow their earning potential.
Strong internal promotion pathways and a leadership team invested in your success.
A Fun, Energizing, People-Powered Culture
We believe work should be fulfilling and enjoyable.
A team that genuinely has fun together, celebrates wins, and supports each other.
A people-first environment where personality, passion, and energy matter.