Vice President of Development

Premium Service Brands • Charlottesville, VA

4h • Remote

About The Position

Extraordinary Brands is a multi-brand franchise platform focused on scaling high-performing boutique fitness concepts through disciplined growth, operational excellence, and franchisee success. Our organization is built around performance, accountability, and the relentless pursuit of smart, sustainable expansion. Position Overview Extraordinary Brands is seeking a highly driven, strategic, and execution-focused Vice President of Development to lead and accelerate franchise growth initiatives across the organization. This executive leadership role is responsible for driving measurable performance across the full franchise development lifecycle, including franchise sales execution, pipeline optimization, lead conversion strategy, systems scalability, and cross-functional alignment. The Vice President of Development will play a pivotal role in delivering predictable, high-quality growth outcomes while instilling sales discipline and operational rigor.

Requirements

• Minimum 10 years of progressive franchise development leadership experience
• Proven success driving franchise sales and growth performance
• Demonstrated ability to lead high-performing sales teams
• Strong understanding of pipeline management and conversion strategy
• Working knowledge of real estate and development processes
• Experience with FranConnect strongly preferred
• Systems-oriented mindset with strong operational discipline
• Exceptional leadership, analytical, and decision-making skills
• High level of ownership, urgency, and accountability
• Ability to operate effectively in a fast-paced, growth-oriented environment
• Strong strategic thinking combined with operational execution
• Willingness to travel as needed
• Executive presence with a results-driven leadership style
• All candidates are subject to a criminal background screening as a condition of employment.

Responsibilities

• Lead and aggressively drive franchise development strategy
• Optimize pipeline performance, conversion efficiency, and deal velocity
• Partner with marketing to elevate lead quality and acquisition performance
• Monitor performance metrics, analytics, and growth forecasting
• Identify bottlenecks and implement corrective strategies
• Lead, coach, and elevate franchise sales professionals
• Establish a culture of accountability, urgency, and performance
• Drive sales discipline, pipeline management, and closing effectiveness
• Optimize prospect engagement, follow-up strategies, and workflows
• Implement best practices to maximize revenue outcomes
• Design scalable, performance-driven development systems
• Leverage CRM and FranConnect to drive visibility and efficiency
• Build structured workflows supporting predictable growth
• Enhance reporting, analytics, and decision-making tools
• Drive consistency and operational excellence across development functions
• Align development timelines with sales execution
• Support site selection and opening acceleration strategies
• Collaborate cross-functionally to reduce friction and delays
• Maintain strong understanding of brick-and-mortar development dynamics
• Support franchisees through development milestones

Benefits

• 401(k)
• 401(k) matching
• Bonus based on performance
• Competitive salary
• Dental insurance
• Donation matching
• Employee discounts
• Flexible schedule
• Health insurance
• Opportunity for advancement
• Paid time off
• Parental leave
• Training & development
• Tuition assistance
• Vision insurance

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Education Level: No Education Listed