Vice President, Marketing

Protect Environmental•Louisville, KY

9d•$150,000 - $190,000

About The Position

We are seeking a Vice President of Marketing to join our executive leadership team and help drive the next phase of company growth. This role is ideal for a strategic marketing leader who thrives in both vision and execution, someone who can align brand, revenue, and customer experience to deliver measurable results. The Vice President of Marketing plays a critical role in shaping long-term strategy, strengthening market presence, and accelerating growth through innovative, data-driven marketing initiatives. You will play a key member of the executive leadership team responsible for driving organizational growth through integrated marketing strategies. This role oversees brand positioning, revenue generation, customer acquisition, and market expansion. The VP ensures alignment across all customer-facing functions and plays a central role in shaping the companyâs long-term strategic direction.

Requirements

Bachelorâs degree in Marketing, Business Administration, Sales, or related field (Masterâs degree strongly preferred)
Minimum of 5 years of progressive experience in marketing, sales, or strategic planning
Prior experience in a similar or same service industry required
Demonstrated success leading revenueâgenerating teams and developing growth strategies
Exceptional written and verbal communication skills
Deep understanding of market dynamics, customer behavior, and competitive landscapes
Expertise in marketing strategy, customer acquisition, and sales enablement
Strong analytical, strategic thinking, and problemâsolving abilities
Proven leadership capability with the ability to inspire crossâfunctional teams
Excellent interpersonal and relationshipâbuilding skills
Highly organized with strong attention to detail
Proficiency with Microsoft Office and modern CRM and marketing platforms

Nice To Haves

Experience with Service Titan and HubSpot for marketing automation, sales enablement, reporting, and operational efficiency.

Responsibilities

Develop and execute comprehensive marketing strategies that elevate brand awareness, support sales objectives, and drive sustainable growth
Lead all advertising, promotional, and communication initiatives across digital and traditional channels
Analyze market trends, customer insights, and competitive intelligence to inform strategic decision-making
Identify new market segments, product opportunities, and customer acquisition strategies
Ensure consistent, high-quality brand messaging across all platforms
Stay at the forefront of emerging marketing technologies, tools, and best practices
Collaborate with the CEO and senior leadership to define long-term growth strategies and organizational priorities
Identify, evaluate, and pursue new business opportunities, strategic partnerships, and market expansion initiatives
Oversee development of proposals, presentations, and materials that support sales and growth efforts
Represent the organization at industry events, conferences, and strategic meetings
Forecast, develop, and manage marketing budgets with a focus on ROI and performance
Establish KPIs, reporting processes, and dashboards to measure marketing effectiveness and business impact
Ensure efficient departmental operations and optimal allocation of resources
Recruit, mentor, and lead highâperforming marketing and sales teams
Oversee daily departmental workflows and ensure accountability for results
Provide timely, constructive feedback and support professional growth
Foster a collaborative, innovative, and resultsâdriven culture
Serve as a trusted advisor to executive leadership on market conditions, customer needs, and competitive positioning
Perform other related duties as assigned by executive leadership