Traffic Manager (Freelance) — UK Market — Full Remote (Europe, ±2h from France)

Dolead

6d•Remote

About The Position

Dolead is a global leader in Lead Generation: we help 200+ clients across 15 countries (Europe + North America) turn paid media into measurable pipeline. We launch campaigns fast, connect customer data with confidence, and generate sales-ready leads at a fixed cost per lead. We’re looking for a freelance Traffic Manager to run and optimize paid campaigns for the UK market, with one obsession: performance (CPL, volume, lead quality, ROI). Freelance mission — Full remote from Europe (±2h time difference with France).

Requirements

3+ years managing and optimizing Paid Media campaigns (Search / Social / Native).
Experience with the UK market and/or B2B environments.
Strong command of Google Ads (and ideally Microsoft + Meta). Native platforms (Taboola/Outbrain) are a plus.
Comfortable in data-driven, lead-gen contexts (you like numbers, but you also like outcomes).
Autonomous, rigorous, results-oriented — you don’t wait to be told where to look.
Native English or high proficiency (international context, varied markets).

Nice To Haves

Native platforms (Taboola/Outbrain) are a plus.

Responsibilities

Manage and optimize campaigns across Google Ads, Microsoft Ads, Meta Ads, and Native (Taboola, Outbrain…).
Own performance tracking: CPL, volume, lead quality, and keep a clear ROI mindset.
Work closely with international teams (Account Management, Data, CRO, UX) to ensure smooth delivery end-to-end.
Apply best practices, challenge setups, and propose advanced optimizations (structure, bidding, targeting, creatives/angles, landing flows).
Produce clear, regular KPI reporting (what happened, why, what we do next).