Temporary Strategy Director
About The Position
We are an award-winning independent creative solutions company that aspires to be the most culturally-influential company in the world. We help ambitious brands harness the power of culture to solve their biggest challenges. As a unique mix of experts in culture, technology, and storytelling, we are united by a passion to grow brands in ways that advertising alone can never do. We are an entrepreneurial business – not a traditional “ad agency.” That means we value resourcefulness and tenacity just as much as we value creativity and intelligence. We’re unapologetically ambitious! We are looking for a Temporary Strategy Director to join Translation! This role is based in Brooklyn, New York with four days in-office and one day remote. About UnitedMasters, Inc. UnitedMasters Inc. represents the creative solutions company, Translation, and the leading software and services platform for independent creators, UnitedMasters. UnitedMasters enables ownership, exposure, and new paths for financial return for independent creators, while Translation helps brands leverage the power of contemporary culture to achieve transformational growth. Combined, UnitedMasters, Inc. is the world’s leading marketplace for cultural capital, connecting independent artists and brands to realize a future in which all creators own their future. Backed by Alphabet, Andreessen Horowitz, and Apple, UnitedMasters, Inc. is reimagining how brands and artists come together to tell their stories, build profitable growth, and push culture forward.
Requirements
- Proven ability to uncover and translate insights from African American consumer culture into impactful brand, media, and creative strategies
- Strong writing skills that enable the distillation of complex information into succinct, clear, and actionable strategic direction
- Proven experience leading and inspiring junior team members, with a demonstrated commitment to mentorship and professional growth
- Proven success presenting work with clarity and persuasion, influencing senior stakeholders and cross-functional partners
- Deep experience applying strategic rigor to every phase of the work — from framing the problem to sharpening the opportunity and defining the path forward
- Ability to collaborate seamlessly across disciplines, leading with authority while fostering strong partnerships inside and outside of the strategy team
- Known for effectively managing complex timelines, multiple workstreams, and concurrent accounts without sacrificing quality or strategic depth
- Has led design and execution of quantitative and/or qualitative research methodologies
- Considerable grasp of the digital and social media ecosystem
- 6+ years of relevant experience in a role focusing on strategy and brand development
- A diverse background of strategic skills and disciplines (ie., consumer research, social strategy, comms planning)
- Passion for insights, innovation, and growing client and agency relationships
- Experience culling insights and designing consumer research studies
Responsibilities
- Ensure the quality, clarity, and accuracy of audience, cultural, and brand insights
- Identify the "real” problem of every business and brand challenge, quickly assessing and defining the “why” and “how” of every brief
- Expertly guide brand positioning and inform messaging and channel strategy
- Lead day-to-day client and project engagements across key accounts
- Work closely with data strategists, context planners, account directors, and creatives to formulate and execute a vision for how we respond to every brand assignment
- Build positive relationships internally and externally, inspiring work from common intent and shared desired outcomes
- Oversee the output of junior team members to ensure it meets client goals and business objectives
- Contribute to the intellectual capital of the company as it relates to the understanding and decoding of audience and cultural insights
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
