Technical Writer - Cabinetry & Construction

Compose.ly

26d

About The Position

To produce high-quality, expert-level content that educates contractors, DIY homeowners, and semi-professional installers on cabinetry fundamentals, installation considerations, design decisions, and problem-solving—ultimately improving content performance, customer experience, and organic visibility. Our client needs a writer with strong construction, cabinetry, or home renovation expertise to support the creation of technical, accurate, and visually supported articles. The ideal writer understands universal cabinetry standards (e.g., measurements, installation workflows, layout principles) and can translate these into clear, helpful, SEO-optimized content. Scope Ongoing monthly content creation. Topics will be guided by competitive gap analysis, keyword research, and internal SEO briefs. Each assignment includes a complete content brief with internal linking, structure, metadata, and strategic notes. Writer commitment: consistent production of high-quality educational content that reduces internal review bottlenecks. Initial article test to start. About Client: Client is a fast-growing e-commerce brand specializing in high-quality, affordable cabinetry for homeowners, contractors, and renovation professionals. Built on a commitment to exceptional customer experience and reliable industry expertise, the company provides thoughtfully designed products, transparent guidance, and educational resources that empower customers to make confident decisions.

Requirements

• strong construction, cabinetry, or home renovation expertise
• understands universal cabinetry standards (e.g., measurements, installation workflows, layout principles)
• translate these into clear, helpful, SEO-optimized content

Responsibilities

• Write engaging, technically sound articles (blogs, guides, reference pages) on cabinetry and kitchen renovation topics.
• Incorporate universal cabinetry standards (e.g., 42-inch wall cabinet guidelines, measuring to ceiling height, layout considerations).
• Ensure explanations directly answer common customer questions discussed in the call (e.g., measurement rules, installation expectations, standard cabinet definitions).
• Use competitor content as a benchmark and produce material that is structurally and substantively stronger.
• Utilize provided briefs including keywords, internal links, alt text recommendations, and layout guidance.
• Collaborate as needed with SEO strategists and content leads to maintain alignment with the client's evolving structure.
• Adapt content to the company’s WordPress environment and adhere to layout and formatting requirements.
• Use images appropriately; include captions such as “visual example” when images are not from the client's catalog.

What This Job Offers

• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 11-50 employees