Technical Programmatic Ad Operations Specialist

PatientPoint - Invite Only

5h•Hybrid

About The Position

PatientPoint is a leading digital health company dedicated to empowering better health by connecting patients, healthcare providers, and life sciences companies with crucial information at the point of care. The company's solutions aim to influence patient behavior and improve health outcomes, reaching over 750 million patient visits annually across 35,000 physician offices. The Technical Programmatic Ad Operations Specialist role is integral to this mission, focusing on the successful and accurate execution of programmatic advertising campaigns across various product lines and content management systems. This position requires a detail-oriented, flexible individual capable of managing evolving deadlines in a fast-paced, cross-functional environment. The specialist will be responsible for monitoring and tracking changes in programmatic campaigns, including creative and targeting adjustments, and proactively identifying and resolving anomalies in campaign setup and pacing to ensure timely delivery. The role involves collaborative work with internal departments to meet contractual obligations for advertising campaigns.

Requirements

2+ years in Ad Operations, QA, and video tags
Hands-on SSP deal setup experience and deep knowledge of programmatic ecosystems (RTB, PMP, deal IDs) and publisher ad tech (ad servers, SSPs, OMS)
Strong analytical skills; proficient in Excel/Sheets and BI tools, excellent communication and presentation abilities

Nice To Haves

Experience with BroadSign or similar Content Management Systems is a plus.
Experience with advertising agencies or pharmaceutical marketing a plus.
Experience with SalesForce and/or JIRA a plus.
Proficient in Microsoft Excel and Word

Responsibilities

Ability to work across multiple content management platforms for deployment of advertising campaigns across a range of accounts and products.
Ongoing communication with internal Client Success Managers and Sales to ensure successful deployment of campaigns.
Review and understand all contract obligations as it relates to the execution of advertising campaigns.
Track device health wholistically and within each SSP partner to callout shifts in inventory behavior
Able to plan and be proactive in ensuring compliance with out-of-market dates, changes in creative or changes in where a campaign is scheduled to run.
Perform quality checks of campaign set-up for self and other team members.