Technical Product Manager - Website & Digital Systems
About The Position
The Technical Product Manager is a hybrid role at the intersection of development, design, and marketing, blending hands-on engineering with strategic product ownership. This position is responsible for driving the evolution of OptiTrack.com and associated digital systems that power lead generation, marketing automation, and customer experience. As the primary product owner and technical lead for the OptiTrack web ecosystem, this individual will manage the full product lifecycle: from feature ideation and scoping through implementation, launch, and optimization - ensuring every initiative supports measurable business outcomes. The role requires both technical fluency (front-end and back-end systems) and business acumen to translate marketing goals into scalable, high-performing digital solutions.
Requirements
- 5+ years of experience in web development, product management, or a hybrid technical/marketing role.
- Proven experience with React, Next.js, TypeScript, Payload CMS, and modern front-end frameworks.
- Understanding of marketing systems, including CRM (Salesforce), email automation, analytics, and SEO.
- Demonstrated ability to translate business requirements into actionable technical plans.
- Strong communication, project management, and documentation skills.
- Experience leading agile development workflows (sprints, backlog grooming, retrospectives).
- Track record of improving web performance and business impact through digital product innovation.
- Must be willing to work onsite in Corvallis Oregon partially
Nice To Haves
- Experience in a B2B technology or hardware organization.
- Familiarity with headless CMS environments and API-first architectures.
- Experience integrating CMS with Salesforce, HubSpot, or similar platforms.
- Understanding of attribution modeling and multi-channel campaign analytics.
- Knowledge of accessibility (WCAG), SEO optimization, and UI/UX best practices.
Responsibilities
- Website Product Ownership & Strategy
- Full-Stack Development & Technical Implementation
- Cross-Functional Collaboration
- Scrum & Product Lifecycle Management
- Marketing & Growth Integration
- Systems Integration & Digital Infrastructure
Benefits
- All benefits start on first day of employment!
- 75% employer-paid medical for employee. Family coverage also included.
- 100% employer paid dental, and vision for employee and dependents
- 100% employer paid long-term, short-term disability, and life insurance policy
- 401k Match, if you’re contributing 5% we match 4%. 100% vested immediately.
- 10 paid holidays
- Starting at 15 days paid PTO (inclusive of sick and vacation time) annually
- Employee Assistance Program (EAP)
- Flexible Spending Account (FSA)
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
Number of Employees
11-50 employees
