Technical Marketing Manager

Spectra Logic • Boulder, CO

28d • $160,000 - $180,000

About The Position

Spectra Logic, a leader in data management and storage solutions, is seeking a Technical Marketing Manager to create compelling, high-impact technical marketing content. This role will be pivotal in enhancing brand awareness, enabling sales, and educating IT professionals, value-added resellers, and strategic partners. The ideal candidate will bridge technical knowledge with marketing expertise to engage target audiences with sophisticated content in an engaging and effective manner.

Requirements

• 10+ years of experience in technical marketing within an information technology field. Strong knowledge of storage, cloud computing, or data lifecycle management is highly desirable. Sales engineering/solutions architecture experience is a plus.
• Bachelor’s degree in Marketing, Computer Science, Communications, Journalism, or a related field.
• Demonstrable success developing presentations, long- and short-form technical content. Please be prepared to provide non-confidential samples of your work.
• Strong storytelling and messaging skills, with the ability to simplify complex technical concepts for diverse audiences.
• Ability to translate technical capabilities into customer-focused value propositions.
• Public speaking experience and ability to present technical concepts effectively to both technical and non-technical audiences.
• Self-driven, proactive, and highly organized with strong project management skills and a demonstrated ability to meet deadlines.

Responsibilities

• Long-Form Content Creation: Conceptualize, research, and produce authoritative technical content, including white papers, use cases, blogs/opinions, reference architectures, web copy, presentations, video scripts, and customer success stories.
• Thought Leadership: Contribute to the company’s industry influence by developing and communicating insightful points-of-view, publishing technical blogs, public speaking, and developing expert-level content.
• Sales Enablement: Create lower-funnel technical content that empowers sales and channel partners, including battle cards, solution briefs, presentations, training and competitive analysis.
• Go-to-Market Collaboration: Partner with product management and engineering to craft messaging frameworks, ensuring product positioning resonates with target audiences.
• Customer Storytelling: Translate real-world customer experiences into compelling narratives that reinforce our value proposition and market leadership.
• Content Management & AI Integration: Utilize AI tools to accelerate content development, manage digital assets, and enhance accessibility and usability.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Number of Employees: 11-50 employees