Summer 2026 Intern - Product Marketing

Workiva Inc.

4d

About The Position

The Product Marketing Intern supports the Product Marketing team by analyzing go-to-market performance and identifying business opportunities. You will conduct research on competitor behavior and build buyer insights to understand target personas. This role provides an excellent opportunity to contribute to strategic marketing initiatives.

Requirements

• Currently pursuing a degree in Management, Business Analytics, Marketing, Economics, Statistics, or related field of study
• Experience with standard office equipment and software packages, including spreadsheet and word processing programs
• Must be authorized to work in the United States and not require sponsorship now or in the future

Nice To Haves

• Possess excellent verbal, written, and interpersonal communication skills, with experience creating presentations and content through academic, internship, or extracurricular projects
• Be self-motivated with a strong propensity for action, results, continuous improvement, and a demonstrated curiosity and learning mindset
• Work successfully in a high-energy, fast-paced, and rapidly changing environment, with interest in go-to-market strategy, storytelling, and positioning
• Demonstrate exceptional organizational skills with the ability to multi-task and manage multiple processes, programs, and procedures simultaneously under pressure
• Exhibit customer-centric thinking, with a strong interest in understanding buyer needs, pain points, and real-world use cases

Responsibilities

• Compile analyses and financial models on customer trends and historical data to support decision-making
• Lead the development and execution of ad-hoc analysis to support data-driven pricing initiatives
• Conduct periodic analysis on the performance of existing products (e.g., pricing, adoption trend, usage)
• Quantify and estimate market sizes, identifying key players and market trends
• Design new creative analytics and visualizations to help senior management gain deeper insights into performance
• Perform in-depth analysis of go-to-market performance (win / loss analysis, etc.) to identify areas for improvement
• Support the development and curation of marketing collateral by conducting research

Benefits

• 401(k) participation and match
• Paid sick leave
• A unique opportunity to further your learning experience through additional internship seasons

What This Job Offers

• Job Type: Full-time
• Career Level: Intern
• Number of Employees: 1,001-5,000 employees