The State Manager for Alabama & Mississippi works with distributor to build brands, maximize distribution, and coordinate programs across on premise, off premise, chain, Regional and National accounts; assigns and monitors volume goals with distributor; develops and agrees to appropriate KPIs with distributors; monitors results; ensures retail pricing is consistent with brand strategies; develops and implements NBD programs; maximizes brand exposure through trade and promotional events. Achieve volume objectives for the market brand state priorities. Use KPIs to ensure that execution standards are achieved. Monitor results through the use of KPI tracking and COGNOS. Provide most current profitability updates to DM on monthly market recaps. Develop and implement volume and profit objectives for the current fiscal year. Present the plan to the NSM, DM and marketing. Upon approval, input the plan into the SMS system. Ensure development of a prioritized PDS plan, including ownership commitment and on- going documentation of progress toward skill development. Monitor and ensure that Brand State Priority volume objectives are achieved in the market. Implement and monitor agreed upon Key Performance Indicators (KPIs) with key distributors and retailers. Update results at least monthly in the KPI and Priority Systems. Plans are developed annually and reviewed throughout the year to ensure achievement of the Brand State Priorities. Develop and implement agreed upon KPIs with key distributors to ensure they are focused on the Brand State Priorities for the market. Example; establish annual distribution objectives by size, customer and channel of trade. Results are to be entered monthly in the KPI system. Utilizing distributor data through systems such as Diver, develop and implement programs which will ensure achievement of KPIs as well as establishing accountability for key accounts. Develop and agree to appropriate KPIs with distributors in the market on specific brand state priorities. Manage implementation and monitor execution on a monthly and quarterly basis. Identify, develop and propose strategic price increase opportunities throughout the year that are consistent with brand positioning strategies in the market. Recommend these opportunities to the DM and NSM for approval. Communicate the approved changes to the distributor/broker, customer service and state agencies. Identify and update the distributor and retailer key contacts information in the Key Contacts Access System. Develop and build relationships with these key contacts. Provide retail level (on and off-premise) intelligence via quarterly Competitive Brand Information reports regarding "hot brands" and emerging consumer behavior and consumption patterns. Develop and implement seamless retail level integration/communication of new brand acquisitions. Follow the development plan established for career development and/or advancement. Build brands, develop relationships, sell distribution, and coordinate programs with multi-state customers (chains and military) on and off premise. Coordinate and communicate these activities across multiple Sazerac Divisions to ensure proper execution of the initiatives.
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Job Type
Full-time
Career Level
Mid Level