Staff Product Marketer

Giga•San Francisco, CA

12d

About The Position

Giga has recently raised a $61M Series A and is working with Fortune 500 customers to deploy the next generation of customer experience — real-time AI agents that can understand emotion, resolve issues instantly, and scale across the world's largest enterprises. It's an exciting inflection point for the company. While we’ve seen fast success, we have larger ambitions. Our goal is to become the go-to AI platform for all enterprise automation. To achieve this, we need great marketers. The work affects millions of people every day and our team members have autonomy and make true impact. This opportunity is unique because we have a world-class team, have found commercial success, and see a clear path to becoming a generational company. About the Role Our Staff Product Marketer will own how Giga shows up in the market: from positioning and messaging to sales enablement and go-to-market execution. You'll serve as the connective tissue between product, demand and sales, translating a highly technical product into compelling stories that resonate with the world's largest enterprises.

Requirements

You can do the job of a sales rep and FDE combined is technical enough to understand the product and innovate on demos and can sell to customers as well.
A seasoned product marketer with experience at a high-growth enterprise software or AI company
Proven ability to take a technical, complex product and craft messaging that resonates with both business and technical stakeholders, including C-suite buyers
Demonstrated experience building world class sales collateral and enablement programs from the ground up, having sat in on sales calls, iterated on pitches, and seen what actually moves deals forward
Track record of developing positioning and messaging frameworks that translate into measurable pipeline and win rate improvement
Strong cross-functional collaborator who can earn the trust of product, engineering, and sales teams simultaneously
Comfortable operating in ambiguity at the Series A stage, knowing how to prioritize, move fast, and build foundations without a large team behind you
Data-driven in how you measure PMM impact: pipeline influence, win/loss trends, content utilization, and sales velocity

Nice To Haves

Experience marketing AI, automation, voice AI, or conversational AI solutions
Background in or deep familiarity with the CX, contact center, or customer support technology space
Exposure to large enterprise sales cycles with multiple stakeholders across business and IT
Familiarity with target verticals such as logistics, financial services, insurance, telecom, retail, or travel and hospitality
Experience defining or reshaping a product category, not just marketing within one

Responsibilities

Own Giga's positioning, messaging framework, and value proposition, defining how we win in clear and differentiated terms
Translate complex, technical product capabilities into narratives that speak to business outcomes, not just features, making it easy for buyers to understand why Giga is the obvious choice
Lead go-to-market strategy and execution for new product launches and feature releases, ensuring alignment across product, sales, and marketing
Build and maintain core sales enablement materials including pitch decks, one-pagers, battlecards, objection-handling guides, and demo narratives so every rep tells the same compelling story
Run ongoing messaging and positioning training with the sales team to sharpen how they articulate the value of Giga's technical differentiation
Own the competitive intelligence function, tracking competitive positioning and equipping the GTM team with real-time insights
Lead customer and prospect interviews to capture voice of the customer and feed insights back into messaging, content, and product strategy
Develop category-level content (thought leadership, case studies, webinars) that continues to build Giga's brand and shapes how the market thinks about AI-powered CX
Own Giga's external narrative across the website, analyst relationships, press, and events