Staff GTM Engineer, Marketing Operations

Ontra

21d • Remote

About The Position

Ontra is seeking a Staff GTM Engineer reporting to our Director, Marketing Operations.
We’re looking for someone excited to innovate and elevate our marketing systems by designing AI-powered, automated GTM workflows, systematizing outreach and enrichment across the funnel, and experimenting with data-driven strategies to fuel acquisition and growth.
If you’re an experienced GTM technologist with a strategic, results-driven mindset, who thrives in cross-functional environments, has a track record of building scalable GTM systems, and is passionate about applying AI to real-world growth challenges, we’d love to get to know you!

Requirements

• Experience: 8+ years of senior level experience in GTM Engineering, Marketing Ops Engineering, RevOps Engineering, or similar AI/automation-focused roles.
• Technical Foundations: Proven experience working with APIs, webhooks, and SaaS integrations, along with scripting or programming (JavaScript/TypeScript or Python) for custom logic and transformations.
• GTM Systems Expertise: Hands-on experience owning and evolving GTM platforms such as Salesforce and Marketo at a system or integration level, not just as an end user.
• Automation & Orchestration Tools: Experience building workflows using tools like Clay, Zapier/Make, or similar enrichment and automation platforms.
• AI & LLM Experience: Practical experience implementing AI or LLM-powered solutions (e.g., ChatGPT API or similar) within GTM workflows.
• Experimentation & Data Fluency: Ability to design and run GTM experiments and measure impact using data, including comfort with SQL (or similar) for validation and analysis.
• B2B SaaS & Cross-Functional Mindset: Experience operating in a B2B SaaS environment and partnering closely with Sales, Marketing, RevOps, Product, and Data teams.

Responsibilities

• Workflow Design and Automation: Design and build AI-powered GTM workflows that scale acquisition, activation, and pipeline - replacing manual and one-off processes with durable, reusable systems.
• Cross-Functional Collaboration: Partner closely with Sales, Marketing, RevOps, and Product teams to identify GTM inefficiencies and translate business needs into scalable technical solutions.
• Integration Management: Build and maintain reliable integrations between AI platforms and core GTM systems, ensuring clean data flow, high data quality, and operational continuity.
• Experimentation and Optimization: Design, run, and analyze GTM experiments (e.g., outbound, routing, enrichment), using results to refine workflows, optimize strategies, and inform what to scale.
• AI Model & Prompt Development: Develop, test, and refine AI models, agents, and prompts to improve accuracy, performance, and reliability in real-world GTM use cases.
• System Reliability & Observability: Implement data validation, error handling, monitoring, and logging so AI-powered workflows are stable, observable, and trustworthy at scale.
• Documentation & GTM Enablement: Document workflows, integrations, and patterns, and enable GTM teams to move faster by reducing manual work and providing scalable, reusable tools.

Benefits

• Remote-first by design, with regular in-person gatherings and hub spaces in NYC, Santa Barbara, and London
• Twice yearly team offsites for in-person collaboration
• Paid flexible time off policy
• Paid parental leave and benefits
• Employer-supported retirement contributions, varying by country
• Monthly phone and internet reimbursement
• Pick Your Perk stipend to spend on what matters most to you, from well-being and gym memberships, to home office setup, student loans, pet care, and more
• Company-sponsored LinkedIn Learning accounts, department budgets for professional development, and robust onboarding program
• Various options for medical, dental, and vision insurance

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed