Sr Supervisor, Sales Development

Otis Elevator Co.
6dRemote

About The Position

The Sr Supervisor, Sales Development leads the strategy, performance, and development of the Sales Development Representative (SDR) team. This leader is responsible for optimizing lead qualification processes, improving conversion rates, and ensuring seamless alignment between Marketing and Sales. The Sr Supervisor, Sales Development drives operational excellence, coaches SDRs to high performance, and ensures transparency and accountability throughout the lead lifecycle. This role plays a critical part in accelerating pipeline growth and supporting overall revenue goals.

Responsibilities

  • Lead, coach, and develop a team of SDRs to achieve individual and team KPIs.
  • Conduct regular coaching sessions focused on call quality, objection handling, messaging refinement, and pipeline contribution.
  • Foster a culture of accountability, collaboration, and continuous learning.
  • Design and refine lead qualification criteria, outreach strategies, and handoff processes to improve conversion and speed to lead.
  • Partner with Sales leadership to ensure alignment on opportunity criteria, pipeline expectations, and feedback loops.
  • Evaluate and optimize workflows, tools, and systems to increase team efficiency and performance.
  • Work closely with Marketing to share insights on lead quality, campaign performance, and audience trends.
  • Partner with Sales to ensure timely follow-through on qualified opportunities and transparent funnel management.
  • Serve as a communication bridge across teams to ensure a unified understanding of goals, expectations, and definitions of success.
  • Track, analyze, and report on SDR performance, pipeline contribution, conversion rates, and outreach activity.
  • Provide data-driven recommendations to improve lead generation, lead handling, and funnel progression.
  • Forecast resource needs, expected pipeline contribution, and performance trends.
  • Identify opportunities to streamline SDR workflows through automation, CRM optimization, and updated outreach tactics.
  • Continuously evaluate best practices in sales development and implement improvements that enhance results.
  • Drive initiatives that elevate lead follow-up quality, speed, and consistency.
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