Sr. Specialist, Digital Product

Aston Carter•Bridgewater Township, NJ

10d•$40 - $43•Remote

About The Position

This remote full-time position focuses on enhancing direct-to-consumer (DTC) profitability and digital consumer experiences for various health science brands. The role demands strategic thinking, excellent project management skills, cross-functional collaboration, and a keen eye for detail.

Requirements

Bachelor's degree in Marketing, Digital Marketing, Business, or a related field.
3+ years of experience in digital product management, user experience, or related roles.
Proven ability to manage multiple initiatives, prioritize tasks, and meet deadlines.
Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
Excellent collaboration and influencing skills for engaging and aligning cross-functional teams.
High attention to detail and strong organizational capabilities.
Solid understanding of core marketing principles, including market segmentation and brand positioning.
Comfortable navigating ambiguity and shifting priorities in a fast-paced environment.

Nice To Haves

Experience with commerce engines such as Adobe Commerce, Shopify, and Salesforce Cloud.
Familiarity with website ecosystem platforms, including CMS, Analytics, Order Management Systems, Payments, and Subscriptions.
Experience in UX/UI design, mockup development, and consumer journey mapping.
Knowledge of the nutrition industry, particularly in Vitamins, Minerals, Herbal Supplements, or Medical Nutrition.

Responsibilities

Lead the end-to-end digital product development lifecycle, ensuring alignment with brand goals and user needs.
Independently manage website updates, including site copy, content changes, promotional code implementation, and issue triage for customer-facing experiences.
Collaborate with internal stakeholders across IT, Marketing, Experience, Brand, and Agency teams to deliver new digital services that enhance consumer experience.
Maintain a strong focus on brand-specific initiatives, ensuring digital product strategies align with brand goals and consumer expectations.
Provide consistent and accurate reporting support for Monthly Business Reviews and Quarterly Business Reviews.
Generate monthly user experience analytics reports and integrate customer service feedback to identify experience gaps and improvement opportunities.
Serve as the lead for the BazaarVoice platform, overseeing strategy implementation and optimization.
Develop HTML mockups in Figma for development handoff and drive strategic enhancements across DTC and non-DTC channels.
Align digital experience strategies with enterprise-wide goals and brand-specific priorities.