Sr Social Media Manager, Amazon Leo

Amazon.com, Inc.Bellevue, WA
51d

About The Position

Amazon Leo is an initiative to increase global broadband access through a constellation of 3,236 satellites in low Earth orbit (LEO). Its mission is to bring fast, affordable broadband to unserved and underserved communities around the world. Amazon Leo will help close the digital divide by delivering fast, affordable broadband to a wide range of customers, including consumers, businesses, government agencies, and other organizations operating in places without reliable connectivity. We are seeking a Social Media marketing leader to build Amazon Leo's global social media presence from the ground up. This is a unique opportunity to establish the social voice and digital community for a bold new brand with a big mission. You will develop and execute the social media strategy for one of Amazon's most ambitious initiatives, working with global and cross-functional colleagues to build a world-class social program that creates meaningful connections with diverse audiences of millions worldwide.

Requirements

  • 6+ years of professional non-internship marketing experience
  • Experience using data and metrics to drive improvements
  • Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
  • Experience building, executing and scaling cross-functional marketing programs
  • Experience communicating results to senior leadership
  • Experience using Microsoft Excel to manipulate and analyze data
  • Proven track record of end-to-end building and scaling social media programs for major brands, from bold strategic vision to on-the-ground execution.
  • Deep understanding of social media, best practices, and emerging trends.

Nice To Haves

  • Experience managing activations with a primary objective of driving social media engagement.

Responsibilities

  • Develop and execute comprehensive social media strategies across all relevant areas, growing audience and engagement and establishing Amazon Leo as a leading social media presence.
  • Build an agency support team of social media experts to deliver world-class content and community management.
  • Create and manage relationships with relevant influential voices to amplify Amazon Leo's mission.
  • Design and implement paid boosting programs to drive audience growth, awareness and engagement.
  • Establish measurement frameworks and KPIs to track performance.
  • Monitor business metrics and regularly report on performance up to VP level, adjusting strategies based on data-driven insights.
  • Collaborate with cross-functional teams including PR, Brand Marketing, and Product to ensure consistent messaging and maximize impact.
  • Drive innovative approaches to social storytelling that bring Amazon Leo's mission and technology to life.

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Industry

General Merchandise Retailers

Education Level

No Education Listed

Number of Employees

5,001-10,000 employees

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