Sr. Product Marketing Manager
About The Position
As a Senior Product Marketing Manager at Thunkable, you’ll be integral to bringing new Thunkable products and features to market. You’ll help shape messaging, craft viral campaigns, collaborate with product and engineering, and most importantly, connect deeply with our developer community. This role is designed for a strong marketing and growth generalist with hands on experience in a startup environment. You are not expected to be an expert in every area below, but you should bring deep expertise in several, and be able to clearly communicate the impact of your work in measurable terms.
Requirements
- Experience: 6+ years as a PMM in a growth stage startup launching new products or major initiatives at scale
- Start-Up Experience: Prior experience working in a growth-stage startup environment
- Experience with Community Engagement: A deep understanding of developer audiences and no-code/low-code ecosystems.
- Excellent Communications Skills: Excellent written and verbal communication skills, with the ability to produce clear, concise, conversion-driven copy
- No-Code Experience: Familiarity with no-code or low-code development platforms.
Nice To Haves
- Paid User Acquisition
- Experience managing paid campaigns and marketing analytics
- Marketing Tools: Experience with tools like Hubspot, Webflow, and Brevo (or equivalent)
Responsibilities
- Product and Feature Launches : Build and execute go-to-market plans for new products, pricing, and features
- Messaging : Create compelling external-facing content, including success stories, blog posts, and landing pages
- Social Media : Scale our social media reach with high impact campaigns on across multiple channels
- Influencer Program : Develop and own the influencer strategy aligned to product and growth goals
- Email : Own email and lifecycle marketing strategy, including onboarding, activation, retention, and re-engagement campaigns, with ongoing testing and optimization to drive conversion and LTV
- Measurement : Use data to measure performance and inform initiatives and iterations with hands-on experience with data tools
Benefits
- Competitive compensation, equity, and unlimited PTO
- Health, wellness, and training budget
- Global remote flexibility
- The opportunity to directly influence the future of no-code and AI-driven app development
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
Number of Employees
11-50 employees
