Sr. Marketing Specialist

PitchBook Data•New York, NY

2h•Onsite

About The Position

The Marketing team at PitchBook is crucial for driving company growth through various strategies supporting Sales and Customer Success in client acquisition and retention. This includes demand generation via engaging campaigns, effective product marketing, and participation in client and trade-show events, as well as promoting the PitchBook brand and internal communications. The Senior Marketing Specialist, Events & Partnerships specifically focuses on leading the partnership and conference strategy. This role involves managing the planning and execution of high-profile conferences, ensuring the fulfillment of partnership agreements, and supporting strategic initiatives to enhance PitchBook’s brand and generate demand. Cross-functional collaboration with Sales, Customer Success, Data Operations, Institutional Research, and Marketing is essential for a cohesive approach to conference and partnership strategy.

Requirements

Bachelor's degree required
3+ years of relevant professional experience in Marketing and Events Management
Ability to work productively across diverse teams in rapidly changing situations. Partnership and collaboration is a fundamental requirement
Ability to simultaneously manage multiple projects and priorities. Detail-oriented and deadline-driven
Excellent written and verbal communication skills
Proficiency with the Microsoft Office suite including in-depth knowledge of Outlook, Word, and Excel with the ability to pick up new systems and software easily
Must be authorized to work in the United States without the need for visa sponsorship now or in the future

Nice To Haves

Technically savvy, with experience in Marketo, Salesforce.com, Splash, Zoom, or similar marketing automation programs preferred

Responsibilities

Manage and execute conference and partnership strategy to drive lead generation, pipeline velocity, and strengthen brand position
Oversee vendor relationships for assigned events, including negotiation, budgeting, and on-site execution
Coordinate with current and potential partners to drive mutual benefit for both parties while working with internal teams to fulfill partnership agreements
Where appropriate with partners, build and maintain limited PitchBook access programs to drive product awareness
Collaborate with cross-functional teams to determine event and program objectives and drive pre and post execution activities
Develop an intimate understanding of the PitchBook brand and culture ensuring brand execution through messaging, design, and overall event experience
Manage communication between Sales and Customer Success to ensure effective event staffing, preparation, and training
Evaluate, measure, and report on the strategic effectiveness of events
Track and manage conference and travel budgets each quarter as aligned with event allocation
Support the vision and values of the company through role modeling and encouraging desired behaviors
Participate in various company initiatives and projects as requested
Travel requirement: Up to 20% travel