Senior Marketing Specialist

Trident Experiential • Chicago, IL

1d • Hybrid

About The Position

We’re seeking a Senior Marketing Specialist ready to stretch his/her wings to own and execute a comprehensive marketing strategy that drives brand awareness, inbound opportunities, and long-term client loyalty. This role blends creativity with performance thinking and strategic vision with hands-on execution with a strong emphasis on generating Marketing Qualified Leads (MQLS) that directly support the sales pipeline. You’ll be laying the foundation for the department while collaborating closely with the CEO, Client Strategy, and Planning teams. This opportunity is ideal for someone who thrives in a fast-paced, entrepreneurial setting and wants to grow their event marketing skills and potentially build an entire MARCOMM function focused on sales enablement and pipeline impact.

Requirements

• 4–5 years of experience in marketing (agency or professional services preferred).
• Strong portfolio of digital and content work.
• Freakishly meticulous writing and editing skills; detail-oriented.
• Data-savvy and driven by measurable results.
• Self-starter with a bias for action and love for building things from the ground up.
• Strong project management skills

Nice To Haves

• Familiarity with B2B marketing or the events/hospitality space is a plus.

Responsibilities

• Strategic Planning & Management Develop and execute a comprehensive marketing plan aligned with company growth targets. Analyze industry trends, competitors, and client behavior to refine marketing strategy.
• Digital Marketing & Web Presence Manage and optimize the company website, including SEO, content updates, and analytics. Own the social media strategy, including content planning, scheduling, engagement, and reporting. Launch and manage digital advertising campaigns (e.g., paid social, SEM, retargeting).
• Content Development & Brand Storytelling Create compelling, visually driven content, including blogs, newsletters, case studies, press releases, and bios. Maintain brand consistency through style guides, messaging documents, and visual assets (video, design, photography). Work with internal experts to translate insights into thought leadership content.
• Campaign Development & Execution Design and execute integrated campaigns across email, digital ads, and special projects. Coordinate with internal teams and external resources to bring campaigns to life. Track and report on campaign performance and continuously and iteratively optimizing results.
• Sales & Team Collaboration Partner with the Client Solutions team to develop proposals, capabilities decks, and marketing collateral that supports lead generation. Collaborate across departments to align marketing efforts with business development goals. Support client event marketing needs. Participate in cross-functional meetings and strategic brainstorms.
• Marketing Operations & Administration Build and document marketing SOPs to support scalable growth. Organize and manage marketing tools, content libraries, and brand assets. Support the selection and implementation of new tools (platforms, CRM integrations, etc.) as needed.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed