Sr. Manager, Media and Marketplace

sweetgreen • Los Angeles, CA

1d

About The Position

At Sweetgreen, growth is about more than demand, it’s about how, where, and why customers choose us. As Manager, Marketplace & Media, you’ll play a critical role in shaping how Sweetgreen drives incremental traffic and transactions through third-party marketplaces and paid media, while protecting brand integrity and long-term business health. This is not a traditional performance marketing role. It’s a hybrid growth position that sits at the intersection of marketplace strategy, paid media, analytics, and cross-functional execution. You’ll own day-to-day performance across delivery platforms and paid channels, while serving as the primary marketing lead for both marketplace partners and our media agency. You are both strategic and executional - equally comfortable building a POV on incrementality and CAC as you are managing agencies, negotiating platform opportunities, and optimizing performance in real time.

Requirements

• 5–7 years of experience in media buying, growth marketing, performance marketing, or marketplace management
• Experience working with media agencies and managing paid media programs for offline and online brands to drive topline business results at scale
• Experience partnering with or managing third-party marketplaces
• Strong analytical skills with experience evaluating media measurement, ROI, attribution and incrementality
• Clear, confident communicator with strong project management skills

Nice To Haves

• Food, retail, e-commerce, tech or mission-driven brand experience a plus

Responsibilities

• Own paid media investment decisions and performance outcomes, including budget allocation, channel mix, efficiency, and incremental impact across all media levers
• Act as the primary internal owner of Sweetgreen’s media agency relationship, ensuring clear briefs, strong execution, and accountability to performance goals.
• Translate business and campaign objectives into actionable media strategies across paid social, search, and marketplace media.
• Review, pressure-test, and approve media plans with a strong POV on efficiency, reach, and incremental impact.
• Partner with the agency to identify testing opportunities, optimize spend, and evolve strategy based on performance learnings.
• Own Sweetgreen’s performance across third-party delivery platforms (e.g., Uber Eats, DoorDash, Grubhub), including traffic, sales, customer metrics, and ROI.
• Serve as the day-to-day marketing lead for marketplace partners, managing relationships, negotiations, and joint planning.
• Lead planning and execution of marketplace promotions, exclusives, and tests from concept through post-analysis.
• Partner with Analytics to measure incrementality, avoid cannibalization, and continuously optimize marketplace investment.
• Design and run test-and-learn initiatives across marketplaces and paid media to unlock incremental growth.
• Evaluate new formats, value constructs, bundles, and platform mechanics.
• Synthesize results into clear recommendations to scale, iterate, or sunset initiatives.
• Partner closely with Finance to ensure marketplace and media programs meet margin and ROAS goals
• Collaborate with Brand, Menu, Analytics, Culinary, Ops, Supply Chain, and Tech teams to ensure initiatives are executable and aligned with the broader calendar.
• Serve as the connective tissue between external partners and internal teams, keeping workstreams moving with clarity and urgency.
• Own performance reporting and insights across marketplaces and paid media.
• Communicate results, learnings, and recommendations clearly to senior stakeholders.
• Help build repeatable frameworks and best practices that scale beyond individual campaigns.

Benefits

• Highly competitive pay + bonus plan
• Three different medical plans to suit your and your family's needs
• Dental and Vision insurance
• Flexible PTO plan
• 401k program
• Employee HSA and FSA
• Complimentary greens
• An opportunity to make a real impact on the people around you, both by growing them and by connecting them to real food
• To live the sweetlife and celebrate your passion + purpose
• A collaborative team of people who live our core values and have your back
• A clear career path with opportunities for development, both personally and professionally
• Free sweetgreen swag

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees