Sr. Event Marketing Manager

MicrosoftRedmond, WA

About The Position

Are you energized by the prospect of working in a fast paced, high impact environment creating global corporate events that generate interest, excitement, and demand for Microsoft solutions? Join our dynamic Event Production & Studios Team. The team is responsible for delivering impactful events and media projects which bring our Microsoft story to life, inspire brand love, foster customer engagement and drive sales. Our diverse event portfolio includes like Microsoft Ignite, Microsoft Build, Microsoft AI Tour, Consumer Electronic Show (CES), Natinal Retail Federation (NRF), Mobile World Congress (MWC) and more. These first- and third-party events range from intimate invite only summits to large-scale productions, covering various audience compositions, event formats, modalities, and complexities. We are seeking a Sr. Events Marketing Manager to own and deliver complex, high ‑ visibility event initiatives in support of business goals. This role is responsible for leading medium ‑ to large ‑ scale events or critical event workstreams from strategy through execution, working across internal teams, external partners, and executive stakeholders. The ideal candidate brings operational rigor, sound judgment, and the ability to lead through influence in fast ‑ paced, ambiguous environments.

Requirements

  • Bachelor's Degree in Business, Marketing, Communications, Public Relations, or related field AND 3+ years integrated marketing, event management, marketing strategy, business planning, marketing operations, or related work experience OR equivalent experience.
  • 5+ years in corporate event marketing, with experience in both digital and in-person events.
  • 5+ Demonstrated experience in leading and executing various corporate events, including large-scale conferences, regional tour stops, hybrid events, and third-party events.
  • 5+ project management with ability to handle multiple projects, set priorities, adapt to changing environments, and deliver results with a strong bias toward action.
  • Growth-oriented mindset, with a continuous drive for learning and improvement, paired with a commitment to supporting team success.
  • Skilled in creating PowerPoint presentations, effectively distilling and conveying information to engage stakeholders at all levels.
  • Ability to influence, educate, and navigate high levels of ambiguity and tight deadlines.

Nice To Haves

  • Master's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 2+ years integrated marketing, event management, marketing strategy, business planning, marketing operations, or related experience OR Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 5+ years integrated marketing, event management, marketing strategy, business planning, marketing operations, or related experience OR equivalent experience.
  • Knowledge of Microsoft products, AI, technologies, and solutions a plus.

Responsibilities

  • Own end-to-end planning, production, and delivery events and major workstreams, from strategy through execution and post-event evaluation.
  • Translate business objectives into clear event strategies, operating plans, and execution frameworks that define success measures and outcomes.
  • Demonstrated ability to translate complex concepts for diverse audiences, present information clearly, and engage with executives and senior leaders to support alignment and decision-making.
  • Lead cross-functional and cross-company collaboration across creative, content, marketing, production, finance, operations, agencies, and vendors to ensure alignment and delivery excellence.
  • Establish and manage structured planning rhythms, including roadmaps, timelines, milestones, governance, and documentation to drive accountability and momentum.
  • Drive event execution with full operational oversight of budgets, forecasting, logistics, risk mitigation, and tradeoff decisions across experience, cost, and risk.
  • Serve as a trusted partner to stakeholders, providing clear recommendations, sound judgment, and decision guidance in complex and ambiguous environments.
  • Develop and lead Rhythm of Business (ROB) processes, including internal communications, stakeholder updates, and executive briefings.
  • Collaborate closely with creative and content teams to align event experiences with demand generation, registration, and field support strategies.
  • Identify, track, and report on event Key Performance Indicators (KPIs) and measurement scorecards; lead post-event evaluations and apply learnings to improve future programs.
  • Proactively identify risks and barriers, driving mitigation plans and course-corrections to maintain delivery excellence.
  • Contribute to the evolution and standardization of event operating models, playbooks, tools, and best practices to support scale, efficiency, and quality across the events organization.
  • Embody our Culture & Values
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