Sr. Director Sales, Pure Play, North America

KEEN Footwear

15d•$205,000 - $215,000

About The Position

The Sr. Director Sales, Pure Play North America (NA) is responsible for driving long term strategic growth and brand awareness across all categories through pure play relationships including Amazon, Zappos, Orva and related digital sites. This role will lead KEEN’s Pure Play Sales team’s efforts and partner with cross functional teams to create and deliver assortments, segmentation, inventory management, and brand elevation within our business categories to achieve pure play objectives and revenue. This role will lead the North America Pureplay team responsible for the operating income for Outside and Utility.

Requirements

Bachelor's Degree in Business, Marketing, Management, or related field required.
Minimum ten (10) years of experience in sales, account management or related field. Experience in footwear industry preferred.
Minimum three (3) years of key account management experience in digital or eCommerce Pure Player marketplace.
Any equivalent combination of experience and education which clearly indicates the ability to perform the essential functions of the position may substitute on a year for year basis.
Documented experience working successfully in complex global organizations, satisfying the needs of diverse constituents, and often working under the pressure of competing and sometimes conflicting priorities.
Advanced skills in Microsoft Office applications and expert level skills in Excel, management and manipulating data.
Advanced verbal, written, and presentation skills with the ability to communicate at all levels of the organization.
Sophisticated people and management skills with proven ability to coach and build teams.
Ability to multi-task in a fast-paced environment.

Nice To Haves

Master's Degree in Business Administration or equivalent advanced degree preferred.

Responsibilities

Designs and delivers on long range strategic growth plans by business and season that achieve pure play revenue, operating income and overall performance for North America.
Plays key leadership role in collaborations with Merchandising teams to deliver product assortments across categories that meet pure play sales objectives for key launches, seasons targets and site-specific promotions.
Accountable for Sales team inputs and insights for the monthly/seasonal forecasting process. Ensures direct reports are accurately forecasting/planning account needs and opportunities given marketing support and planned investments, current inventory levels, industry trends, competitive dynamics, and current sell through trends.
Must have intimately knowledge and understanding of the data analytics, marketing investments and program effectiveness, and inventory status of all products across all pure play accounts. Pulls insights from account feedback, industry/category trends, product sales data, and marketing campaign statistics and results. If Sales, Planning, and I&E (marketing) Pure Play team is not aligned, this role is responsible for raising this to the General Manager and in all key meetings within the monthly forecasting process for final decision.
Optimizes product mix to improve profitability and meet pure play revenue targets.
Oversees the development of and provides direct supervision to the North American account management team across Canada, the United States and any future expansions. Provides guidance and indirect supervision to the Inventory Sales Planning team.
Drives the Pure Play seller strategy and process improvements leveraging brand values in collaboration with the Market Place and Pure Play team, Sales, Legal, and other key stakeholders.
Assesses the North American pure play landscape and utilize performance data and insights to prioritize expansion opportunities that optimize and accelerate growth.
Leverages data to aligning pre-season bookings with annual and long-range plans, meet monthly product shipping goals, and manage profit and loss.
Identifies opportunities to maximize pure play business growth, manage cost and increase brand awareness.
Determines long range planning strategy with Global Marketplace team to align with Corporate initiatives.