Sr. Director of Demand Generation

Smartcat•Boston, MA

2d•Remote

About The Position

Smartcat is building the future of work, where human expertise meets digital teammates to drive 10x to 1000x productivity gains for the world’s leading enterprises. We’re on the frontier of an entirely new category: Agentic AI. We enable enterprises to build high-performing hybrid workforces made up of both humans and AI agents. These AI agents aren’t generic copilots. They’re fully trained digital teammates that learn from your best people, your content, and your business strategy—ready to get to work from day one. Our platform combines generative AI, human-in-the-loop workflows, and a living Enterprise Skill Graph that continuously learns and improves. Whether you're launching a product globally, onboarding new hires, translating learning content, or aligning legal teams across regions, Smartcat turns knowledge into action and action into scale. Over 1,000 companies, including 20% of the Fortune 500, rely on Smartcat to bring their business to the world—instantly, accurately, and in every language. As a Series C company with 130% year-over-year growth, we’re scaling fast and investing in people who want to shape the future of work with us. Join us in unlocking global potential, one human and agent team at a time. WHY YOU SHOULD JOIN OUR TEAM This role is an opportunity to own global demand generation end-to-end at a fast-growing B2B SaaS company with ambitious revenue goals. You will have clear executive alignment, true ownership of pipeline outcomes, and the mandate to build a scalable, multi-channel demand engine that drives measurable growth. You’ll work cross-functionally with Sales, SDR, RevOps, Product Marketing, and lead a team that is focused on impact, speed, and results. If you’re excited by accountability, scale, and building something that matters, this role is for you. MISSION Own and scale demand generation to consistently drive high-quality, predictable pipeline and revenue growth. You will build and operate a high-performance, multi-channel demand engine that consistently delivers qualified pipeline and revenue—while creating tight alignment between Marketing, Sales, and SDR teams across the full funnel.

Requirements

Built and scaled global demand generation programs in a B2B SaaS environment
Delivered predictable pipeline through multi-channel and ABM-led strategies
Partnered closely with Sales and SDR teams to improve funnel conversion and deal quality
Led attribution, forecasting, and performance reporting tied directly to revenue
Managed budgets, tools, and vendors with a strong focus on ROI
Built and developed high-performing demand generation teams

Responsibilities

Own global demand generation strategy aligned to revenue targets and ICPs
Build and manage a multi-channel demand engine across paid, organic, ABM, partners, 3rd party, and events
Develop and scale account-based marketing programs for enterprise and strategic accounts
Partner with Sales and SDR leadership to align on pipeline goals, account coverage, and conversion metrics
Optimize funnel performance across MQL, SAL, SQL, and closed-won stages
Lead forecasting, attribution, and performance reporting for marketing-sourced and influenced pipeline
Manage demand generation budget, tools, and vendor relationships with clear ROI accountability
Build, coach, and develop a high-performing demand generation team

Benefits

Fully remote team
We are a global team of 200+ enthusiastic people spread across 30+ countries. We have been fully remote since 2020, with some locations populated with more Smartcaters than others, such as Boston, Belgrade, Lisbon, Tbilisi and Yerevan.
Be part of an AI Native Organization
We are highly innovative, using AI across all areas of the organization to accelerate decision-making and free people to focus on strategy and high-impact work. We embrace new ideas and encourage all Smartcaters, regardless of level or department, to manage their own AI Agents. At Smartcat you’ll shape how AI transforms the workplace and play an integral role in ensuring Smartcat remains a leader in AI innovation.
Innovating a $100 Billion industry
Smartcat is reshaping the $100B multilingual content industry with an AI-powered platform that makes it easy for companies to create, translate, and localize global content at scale. Our platform enables enterprise teams to move away from slow, traditional outsourcing methods, and achieve fast, high-quality results, at a fraction of the cost.
Join the rocketship to scale-up 10x and beyond together
We are looking for someone to become an integral part of our team and play a crucial role in the most exciting part of our journey: transitioning from a post-Series C startup to a company exceeding $100M in ARR and $1B in valuation. Our journey isn’t for the faint of heart. We are growing at 130% YoY, thanks to our strong product-market fit and high-performing team, and plan to accelerate from here.
Smartcat Culture: Where Diversity Meets High Performance
At Smartcat, we are committed to building a culture that highlights respect and appreciation for each individual's unique background and perspective, while maintaining a strong focus on results and engagement. We believe in welcoming everyone and fostering an inclusive environment where team members can be their authentic selves at work. Our commitment to inclusion is steadfast, and we stand firmly against discrimination and harassment.