Sr Director Demand Generation & ABM

EgnyteMountain View, CA
Onsite

About The Position

SR DIRECTOR DEMAND GENERATION & ABM MOUNTAIN VIEW, CA EGNYTE YOUR CAREER. SPARK YOUR PASSION. Egnyte is a place where we spark opportunities for amazing people. We believe that every role has a great impact, and every Egnyter should be respected. When joining Egnyte, you’re not just landing a new career, you become part of a team of Egnyters that are doers, thinkers, and collaborators who embrace and live by our values: Invested Relationships Fiscal Prudence Candid Conversations ABOUT EGNYTE Egnyte is the secure multi-cloud platform for content security and governance that enables organizations to better protect and collaborate on their most valuable content. Established in 2008, Egnyte has democratized cloud content security for more than 22,000 organizations, helping customers improve data security, maintain compliance, prevent and detect ransomware threats, and boost employee productivity on any app, any cloud, anywhere. For more information, visit www.egnyte.com . We’re looking for a strategic Senior Director of Demand Generation & ABM to lead and scale our revenue marketing engine. This leader will be responsible for driving pipeline growth, accelerating deal velocity, and aligning marketing closely with sales through targeted, data-driven programs. You will own the end-to-end demand strategy, from top-of-funnel awareness to pipeline conversion, while building and executing high-impact ABM initiatives focused on key segments and accounts. This role is based in our Mountain View, CA office.

Requirements

  • 10+ years in B2B marketing with deep expertise in demand generation and ABM.
  • Deep expertise in multi-channel marketing, campaign strategy, and funnel optimization.
  • Experience building and scaling ABM programs for strategic segments and accounts.
  • Proven track record of driving pipeline growth and revenue.
  • Hands-on leader who can think strategically and execute effectively.
  • Ability to "speak in numbers" and pivot strategies based on real-time data and attribution models.
  • Exceptional cross-functional collaboration and communication skills.

Nice To Haves

  • Experience marketing to the architecture, engineering, and construction (AEC) industry is a big plus.

Responsibilities

  • Own the strategy and execution of integrated campaigns to build brand awareness, create high-intent pipeline, and accelerate revenue.
  • Develop and execute a comprehensive, multi-channel demand generation strategy in partnership with the digital marketing, field marketing, and partner marketing teams.
  • Partner closely with Sales to define target account lists, personas, and engagement strategies.
  • Design and scale ABM programs targeting strategic accounts and high-value segments, ensuring tight orchestration with SDR and field sales teams.
  • Measure and optimize account engagement, pipeline progression, and deal velocity..
  • Use data and insights to continuously test, learn, and improve performance.
  • Optimize the full funnel from lead to close with a strong focus on conversion and velocity.
  • Analyze campaign performance and insights to continuously refine strategy.

Benefits

  • Competitive salaries and comprehensive benefits
  • Flexible hours and generous time off (RTO, Responsible Time Off) to help support your work-life balance
  • Paid holidays and sick time
  • 401(k) with company match
  • Health Savings Account (HSA) with a generous employer contribution and Flexible Spending Account (FSA) options
  • Up to 12wks of paid Parental and 10wks Adoption Leave to help you grow your family
  • Modern and collaborative offices located in Draper, UT; Raleigh, NC; Mountain View, CA; Reading, England, and Poznan, Poland
  • Gym, cell phone, and internet reimbursement
  • Free well-being apps such as Spring Health for Guardian are offered, as well access to our Employee Assistance Program (EAP)
  • Perks include discounted pet insurance, electronics, theme park tickets, travel, plus more
  • Your own Egnyte account with lifetime access
  • HealthJoy – a benefits navigation app that lets you access your benefits and get answers to your questions all in one place
  • One Medical virtual care, providing you with healthcare access across the country
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