Specialist, Ad Tech Services

Compas•Philadelphia, PA

11d•$40,000 - $75,000

About The Position

Do you thrive in a fast-paced environment where precision and collaboration are key? Are you passionate about the ever-evolving world of digital advertising? Compas is seeking a highly motivated and detail-oriented Specialist to join our dynamic Ad Operations team. In this role, you will play a crucial part in ensuring the seamless execution and delivery of digital ad campaigns for our clients.

Requirements

Minimum 1 year of experience in a specialist role within the digital media industry.
Strong understanding of ad tech fundamentals and concepts.
Working knowledge of Google Campaign Manager (GCM).
Proficiency in Microsoft Office Suite.
Exceptional organizational skills and meticulous attention to detail.
Excellent verbal and written communication skills, with the ability to present information clearly and concisely.
Proven ability to prioritize tasks, manage time effectively, and deliver under tight deadlines while juggling multiple projects.
Proactive and self-motivated, with a knack for anticipating challenges and taking initiative.
Strong collaborative skills, with the ability to build positive relationships with cross-functional teams.
Adaptable and flexible, thriving in a fast-paced and dynamic environment.
Customer-centric approach, dedicated to providing exceptional service to both internal and external stakeholders.
Comfortable navigating ambiguity and eager to learn and contribute wherever needed.

Nice To Haves

Experience working with various ad serving platforms.

Responsibilities

Manage the full lifecycle of digital ad campaigns, from trafficking and testing to implementation and quality assurance.
Become an expert in IAB specifications, ensuring all creative assets meet these standards.
Traffic and distribute ad tags to vendors within established deadlines, proactively addressing any implementation challenges.
Collaborate closely with partners, resolving discrepancies in reporting, creative, and trafficking, always striving for flawless execution.
Master the art of floodlight tag creation in CM360, ensuring accurate implementation and quality assurance.
Be a champion for knowledge sharing, assisting internal teams in staying ahead of the curve on ad serving technologies (Ad Blocking, Ad Verification, Programmatic, Dynamic Creatives, Cookie deprecation, etc.).
Partner with Client and Media teams to guarantee proper UTM execution across all tactics.
Be a stickler for process, ensuring all internal teams adhere to established procedures and protocols.
Troubleshoot technical issues related to internal and external ad server systems.
Coordinate seamlessly with third-party vendors, including Programmatic Engines, ad verification partners, and survey vendors.
Contribute to the development and maintenance of Ad Serving Standard Operating Procedures (SOPs).
Provide guidance and training to junior team members, fostering their growth and development.