Social Media Strategist

K1 Speed•Irvine, CA

74d

About The Position

Building successful marketing campaigns takes careful planning, development, and a strong social media strategist who can reach the target audience. K1 Speed is seeking a skilled social media strategist to help us build social media campaigns that capture prospects' attention and engage existing customers.

Requirements

Understanding of web traffic metrics/analytics
Strong verbal and written communication skills
Experience creating and scheduling content calendars
Short form writing experience is necessary within social content context
Extensive knowledge of social media platforms including Facebook, Instagram, Twitter, TikTok
Excellent time management skills and customer-service oriented attitude
Excellent attention to detail is a must
Excellent analytical, written, and verbal communication skills
Ability to work in a fast-paced environment and learn quickly
Self-starter; takes initiative; excellent time management skills and ability to work independently and as part of a team
Experience using social publishing tools (Sprout Social, Social Studio, Plannable)

Nice To Haves

3-4 years' experience working as a social media strategist or manager
A bachelor's (or equivalent) degree in marketing or a related field
Hands-on experience using social media to build brand awareness
Ability to identify target audiences' preferences and produce tailored content

Responsibilities

Produces, edits, and proofs digital content according to a content schedule.
Create and curate engaging content for various social media platforms, including Facebook, Instagram, Twitter, YouTube, TikTok, Twitch, and Reddit according to a content schedule.
Suggest and monitor KPIs (Key Performance Indicators) using existing tools to gauge Social Media Platforms success.
Oversees and contributes to results reporting and presentations.
Recognizes areas for opportunities; gathers insights and brainstorms action plans to capitalize on opportunities.
Develops comprehensive social media influencer and reputation strategies for individual brands and corporate messaging.
Actively monitors and engages in all brands' online communities, including monitoring social media channels, social media groups, review channels, and responding/engaging with customers and employees as needed.
Closely monitor social media channels for trends, customer feedback, and industry news.
Collaborates with a variety of key internal and external stakeholders in a matrix environment.
Develops social media influencer campaigns to encourage engagement in real-time.
Performs other related duties and projects as required by management.