Social Media Specialist

Ball Arena•Benton, KY

28d

About The Position

The Social Media Specialist at Major League Fishing (MLF) is responsible for creating, curating, and managing content across all social media platforms. This role requires a creative and tech-savvy individual with demonstrated experience in social media management, a deep understanding of the tournament bass-fishing industry, and the ability to engage and grow the organization's online community.

Requirements

BS/BA degree in Communications, Marketing, Digital Media or a related field.
Proficiency in social media platforms and tools.
Excellent content-creation skills.
Excellent organizational and multitasking abilities.
Exceptional writing and editing skills.
Knowledge of tournament bass fishing.
Ability to work under pressure and meet tight deadlines.
Proficiency in social media analytics and reporting tools.

Nice To Haves

2-4 years of experience in social media management.
Certification or additional degree.
Ability to acquire or produce and maintain a valid driver’s license and meet company vehicle driving standards.

Responsibilities

Create and schedule engaging content for all social media platforms.
Monitor social media channels and respond to comments and messages.
Maintain and update the organization’s social-media profiles
Collaborate with internal teams to develop social media campaigns.
Analyze social media performance and provide reports on key metrics.
Stay up to date with industry trends and emerging social media platforms.
Assist in the development of social media strategies to increase engagement and followers.
Manage social media advertising campaigns.
Ensure all social media content aligns with MLF’s brand and messaging.
Engage with the online community and build relationships with followers.
Provide support to the Director, Social Media and V.P. Content and Digital Media in executing social media initiatives.
Additional duties as assigned