Social Media Specialist

J.B. Hunt Transport Services, Inc.Lowell, AR

About The Position

Under routine supervision, this position is responsible for implementing and supporting social media campaigns on all major platforms adopted by the company to improve social presence, drive leads, and engage internal and external clients. This position will support our online reputation management to vast audiences by responding to employee and customer reviews.

Requirements

  • Associate's degree in English, Journalism, Communications, Advertising, Public Relations, Business Administration, or related field with at least 2 years of experience in marketing, social media management, content creation, or a related field, and/or military equivalent OR Bachelor’s degree in English, Journalism, Communications, Advertising, Public Relations, Business or related field

Nice To Haves

  • Ability to work from a content calendar and meet deadlines
  • Ability to work in a team environment and collaborate on strategy
  • Knowledge of various styles of writing (AP, APA, MLA, Web, etc.)
  • Ability to process information with high levels of accuracy
  • Ability to effectively transmit, receive and accurately interpret ideas through various mediums
  • Ability to work both individually and as a team
  • Knowledge of Sprout Social
  • Willingness to travel

Responsibilities

  • Follow content-marketing strategy to create, maintain and publish content on a variety of social media platforms; comply to pre-set posting schedule
  • Monitor and respond to comments across social media platforms under guidance from senior team members
  • Cover assigned company events to assemble social media content
  • Monitor and respond to online reviews on all platforms adopted by the company to vast audiences under guidance from senior team members
  • Help represent and uphold the company's identity and voice across all social media channels and online review platforms to maintain relationships with user communities
  • Assist with reporting on performance across social media platforms
  • Research industry trends; collect and compile articles and information from internal and external resources for use in marketing materials
  • Research facts to ensure accuracy and eliminate errors and misstatements
  • Review marketing materials to correct errors in grammar, spelling, usage, facts and style
  • Collaborate with team members on content ideas and goals
  • Develop creative concepts for social media initiatives that drive traffic, engagement and leads
  • Ensure all materials are consistent with brand and style standards and written in a manner to advocate J.B. Hunt's service offerings

Benefits

  • The Company offers the following benefits for full-time positions, subject to applicable eligibility requirements, as may be in effect from time to time: medical benefit, dental benefit, vision benefit, 401(k) retirement plan, life insurance, short-term and long-term disability coverage, paid time off commensurate with tenure (includes vacation and sick time), six weeks of paid maternity leave along with two weeks of paid parental leave, and six paid holidays annually.
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