Social Media & PR Manager (Hybrid)

Identity Digital • Bellevue, WA

14h • $95,000 - $105,000 • Hybrid

About The Position

As the Social Media & PR Manager, you will lead our brand presence across social platforms and earned media. This role blends storytelling, media relations, and real-time engagement to build credibility, drive awareness, and support business growth. In this role, you will own day-to-day social execution while developing PR strategies that elevate our voice with key audiences.

Requirements

• Minimum 4 years of experience in social media, PR, or communications (in-house or agency)
• Bachelor's degree in a relevant field or equivalent experience
• Proven experience managing brand social media accounts for a company or product
• Excellent writing and editing skills with a sharp eye for tone and audience
• Experience using social scheduling, monitoring, and analytics tools
• Ability to manage multiple priorities and deadlines in a fast-paced environment
• Strong relationship-building skills
• Ability to travel as needed
• Ability to work across time zones as part of a global organization as needed
• Reliable transportation to the workplace
• Prolonged periods of sitting at a desk and working on a computer
• Must be able to lift up to 15 pounds at times

Nice To Haves

• Experience in tech, SaaS, digital products, or B2B brands
• Familiarity with executive thought leadership programs
• Experience working with external PR or social agencies
• Basic understanding of SEO/AEO, content marketing, or influencer marketing

Responsibilities

• Plan and execute a cohesive social media strategy to boost brand awareness, engagement, and growth across platforms such as Bluesky, Instagram, Twitter/X, LinkedIn, and other relevant channels
• Develop and manage content calendars aligned with product launches, campaigns, and company moments
• Write compelling copy and collaborate with design/video teams on creative assets
• Manage community engagement, including responding to comments, DMs, and relevant conversations
• Track performance, analyze trends, and optimize content using platform analytics and tools
• Stay ahead of platform updates, emerging formats, and cultural moments
• Coordinate with our agency to develop and manage PR campaigns, including press releases, executive bylines, talking points and media pitches to secure coverage high quality media coverage
• Develop and execute PR strategies to support brand awareness, thought leadership, and product announcements
• Coordinate media briefings, interviews, and coverage tracking
• Support crisis communications and reactive PR when needed
• Monitor media coverage and share insights with internal stakeholders
• Partner closely with marketing, product, leadership, and external agencies
• Ensure consistent messaging across social, PR, and broader brand communications
• Support campaigns, events, and partnerships with integrated social + PR plans
• Actively models and promotes Identity Digitals core values through day-to-day interactions, behaviors, and decision-making
• Other duties as assigned

Benefits

• US team members (and their spouses, domestic partners, and/or dependent children) are covered by generously subsidized medical, dental, and vision insurance which includes company contributions to a Health Savings Accounts.
• Team members are also covered by company-paid life and disability insurance and have the option of participating in employee-paid supplemental life, accidental death and dismemberment, critical illness, and accident insurance.
• In addition, team members can enroll in the company's 401(k) plan with up to a 5% match.
• You receive 15 days of paid vacation yearly, increasing to 20 days after one year.
• Additionally, you get 5 days of paid sick leave, 13 paid holidays, and 20 weeks of paid parental leave for birthing parents, 12 weeks for others.
• Also, there's an opportunity for tuition reimbursement for qualifying expenses.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level