Social Media Manager I

SHEIN

3h • $129,064 - $135,000

About The Position

SHEIN (SHEIN Distribution Corporation) is seeking a Social Media Manager in Los Angeles, CA to to define, execute, track and report well-structured brand social content strategies and audience growth tactics for the ROMWE brand.

Define, execute, track and report well-structured brand social content strategies and audience growth tactics. Develop a clear framework to drive social content optimization both on and off company channels. Collaborate with key stakeholders to ideate, strategize and execute brand social campaign plans -- ranging from social content ideation, partnership integration and sharing social customer insights. Work in partnership with Social, Creative and Influencer teams to develop best-in-class social content. Partner with the wider Social team to progress and sharpen the company brand voice across all social channels. Manage day-to-day operations and partner relationships, fielding and prioritizing incoming requests on behalf of the brand social team. Communicate regularly with internal stakeholders and teams to develop, apply and scale social learnings across the organization. Bring new, creative social marketing ideas to the table to test and learn and drive innovation across the Brand. 20% Domestic Travel for events and content creation.

Requirements

• Bachelor’s degree or a foreign equivalent in Digital Social Media, Digital Marketing, Social Media Marketing, or a related field of study, plus 3 years of experience in job offered, or a related Social Media Marketing role.
• 3 years of experience with: Planning, developing, and managing social media marketing campaigns
• 3 years of experience with: Building, executing and scaling cross-functional marketing programs
• 3 years of experience with: Crisis Management and Community Engagement
• 3 years of experience with: Using data and metrics to measure impact and determine improvements
• 3 years of experience with: Social marketing operations with Sprinklr, Dash Hudson, or other social planning tools and native social channel management tools.
• 3 years of experience with: Working with cross-functional teams and a wide range of stakeholders to plan and execute campaigns and presenting metrics and progress to senior leadership

Responsibilities

• Define, execute, track and report well-structured brand social content strategies and audience growth tactics.
• Develop a clear framework to drive social content optimization both on and off company channels.
• Collaborate with key stakeholders to ideate, strategize and execute brand social campaign plans -- ranging from social content ideation, partnership integration and sharing social customer insights.
• Work in partnership with Social, Creative and Influencer teams to develop best-in-class social content.
• Partner with the wider Social team to progress and sharpen the company brand voice across all social channels.
• Manage day-to-day operations and partner relationships, fielding and prioritizing incoming requests on behalf of the brand social team.
• Communicate regularly with internal stakeholders and teams to develop, apply and scale social learnings across the organization.
• Bring new, creative social marketing ideas to the table to test and learn and drive innovation across the Brand.
• 20% Domestic Travel for events and content creation.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees