Social Media Manager (Hybrid or Remote Available)

S&S Activewear LLC•Bolingbrook, IL

4d•$71,136•Hybrid

About The Position

S&S Activewear is looking for a sharp, strategic Social Media Manager to lead and grow our LinkedIn presence as the primary channel for B2B thought leadership and pipeline influence, while evolving our Instagram presence as a complementary brand and engagement channel. This role is about B2B thought leadership, relevance, and buzz—with measurable business impact. You’ll own how S&S shows up on LinkedIn to customers, partners, and decision-makers, translating industry authority into audience growth, engagement quality, and pipeline influence. Instagram supports the strategy; LinkedIn leads it.

Requirements

5+ years of experience in social media, with demonstrated success growing a LinkedIn audience for a B2B brand.
Deep understanding of LinkedIn’s content formats, algorithms, and best practices for professional audiences.
Experience tying social content to brand authority, demand generation, and pipeline influence.
Proven ability to translate long-form B2B content into high-performing LinkedIn posts and carousels.
Strong editorial instincts, confident POV, and comfort engaging publicly with industry audiences.
Experience supporting Instagram as a secondary channel for brand and engagement.
Comfortable capturing content in real-world environments (events, trade shows, customer moments).
Data-informed mindset with the ability to connect social performance to business goals.

Responsibilities

Own and evolve a LinkedIn-first strategy designed to grow audience size, engagement quality, and influence with B2B decision-makers.
Establish S&S as a consistent thought leader through original posts, carousels, executive content, customer stories, case studies, UGC, and partner collaborations.
Partner with PR and Executive Thought Leadership teams to shape and amplify executive presence on LinkedIn.
Translate business priorities, campaigns, and insights into platform-native LinkedIn content that supports awareness, consideration, and pipeline influence.
Own Instagram as a supporting channel—focused on brand-forward storytelling, short-form video, and industry relevance.
Create Reels, short-form video, static posts, Stories, UGC, and case studies that reinforce S&S’s leadership and momentum.
Ensure Instagram content complements LinkedIn priorities rather than competing with them.
Set and manage the social content calendar with a LinkedIn-led cadence, balancing core business campaigns with timely cultural moments, industry events, and relevant conversations.
Partner closely with sales, marketing, PR, and cross-functional teams to ensure social supports broader go-to-market and demand generation efforts.
Identify key industry players, standout brands, and creators—especially those performing well on LinkedIn—and develop ideas to feature, collaborate, or co-create content.
Actively engage with customers, prospects, partners, and industry voices to build credibility and community.
Develop and execute a LinkedIn-forward event coverage strategy that connects with customers before, during, and after events.
Capture social-ready content at events and industry moments, with an emphasis on assets that can be repurposed across the year.
Partner with Marketing and PR to align event storytelling with campaigns and thought leadership themes.
Measure performance with a focus on LinkedIn audience growth, engagement quality, reach, and conversion influence.
Use insights to refine strategy, formats, posting cadence, and content themes.
Clearly communicate results and recommendations to stakeholders.