Social Media Manager

StockXDetroit, MI
11d$80,000 - $110,000

About The Position

We’re seeking a Social Media Manager with a deep understanding of streetwear and sneaker culture to join our dynamic Brand Marketing team at StockX. This role requires a keen eye for cultural trends and a deep understanding of social platforms like TikTok, Instagram, and YouTube. As a key player on our team, you'll be responsible for ideating, creating, and executing engaging social content that aligns with our brand vision and resonates with our target audience. With a deep understanding of culture, including sports, fashion, and music, you'll play a vital role in shaping our brand's online identity and driving engagement across platforms.

Requirements

  • 4-6 years experience managing social media, digital strategy, or related marketing roles, preferably for a major brand.
  • Must have a strong strong understanding of sneakers and streetwear culture
  • Great knowledge of pop/meme culture
  • Previous experience running social media profiles
  • Understanding of key performance metrics across social media platforms
  • Creative approach to problem solving
  • Ability to travel twice per quarter

Nice To Haves

  • Familiarity with social publishing platforms a plus

Responsibilities

  • Develop engaging social media content (videos, reels, photos) across Instagram, TikTok, YouTube, and other StockX platforms.
  • Proficient in capturing and editing high-quality video and photo content autonomously using iPhone.
  • Stay on top of the latest TikTok trends, sounds, and content formats to create engaging videos.
  • Oversee event coverage, creating real time, culturally relevant social content on the ground
  • Ideation and execution against a social media editorial calendar
  • Stay up to date on global observances/holidays for social media content
  • Coordinate with our Creative team for all necessary photo/video assets
  • Community management across all social platforms
  • Pitch new ways to engage with customers across all social media platforms
  • Assist with pulling and presenting social media analytics on regular cadence
  • Contribute to improving the social media strategy by knowing what’s working vs what’s not working on various social media platforms
  • Develop and present strategic plans and recaps to leadership
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