Director, Integrated Demand Programs

NICE•Sandy, UT

About The Position

NiCE is seeking a creative and results-driven Social Media Manager to join their global social media team, aiming to grow and strengthen their digital presence. This high-visibility role within the Global Brand & Content team focuses on storytelling, data-driven marketing, and social media strategy. The manager will oversee NiCE’s social presence across platforms like LinkedIn, X, YouTube, and emerging channels, translating the company's AI leadership and CX innovation into engaging content for practitioners, senior decision makers, analysts, and the broader enterprise technology community. The role involves close collaboration with Product Marketing, PR, Demand Generation, Analyst Relations, and executive leadership. Joining NiCE at a pivotal moment with a reinvigorated brand and an AI-first vision, social media is critical for communicating innovation and leadership. NICE Ltd. (NASDAQ: NICE) provides software products used by over 25,000 global businesses, including 85 of the Fortune 100, to enhance customer experiences, combat financial crime, and ensure public safety. The company manages over 120 million customer interactions and monitors 3+ billion financial transactions daily. NiCE is recognized as a market leader in AI, cloud, and digital, with over 8,500 employees across 30+ countries, and is an equal opportunity employer.

Requirements

4+ years of experience in social media management, ideally in B2B technology or SaaS.
Proven track record growing engagement, reach, and audience for enterprise technology brands.
Strong understanding of LinkedIn as a B2B channel and experience with major social platforms.
Experience with social media management and analytics platforms such as Sprinklr, Brandwatch, Hootsuite, or similar tools.
Strong editorial and storytelling skills.
Data-driven mindset and experience analyzing performance metrics.
Experience working with global marketing teams.

Nice To Haves

Experience marketing AI, CX, contact center, or enterprise cloud technologies.
Experience supporting major events, product launches, or analyst recognition campaigns.
Experience working with social analytics and listening tools to uncover audience insights and inform content strategy.
Familiarity with influencer or advocacy programs.
Basic video editing or motion content experience.

Responsibilities

Develop and execute a global social media strategy aligned with NiCE’s AI-first positioning and CXone narrative.
Manage the global social editorial calendar across LinkedIn, X, YouTube, and emerging platforms.
Promote research, reports, product launches, and thought leadership across social channels.
Partner with marketing teams to support product launches, analyst recognition, and major events including NiCE World.
Drive executive and employee advocacy on social platforms, partnering with leadership and subject matter experts to amplify thought leadership and industry conversations.
Develop programs that encourage employees, partners, and community members to participate in social storytelling.
Build relationships with CX influencers, and industry communities.
Monitor social performance and optimize campaigns using social intelligence tools.
Collaborate with design, PR, and marketing teams to produce engaging visuals and video content.
Engage with industry conversations, analysts, customers, and practitioners to build NiCE’s voice within the CX and AI community.
Monitor social performance, competitive landscape, and industry conversations to identify opportunities and optimize strategy.