Social Media Manager, Employee Advocacy

Global Payment Holding Company • Atlanta, GA

12d • Remote

About The Position

Every day, Global Payments makes it possible for millions of people to move money between buyers and sellers using our payments solutions for credit, debit, prepaid and merchant services. Our worldwide team helps over 3 million companies, more than 1,300 financial institutions and over 600 million cardholders grow with confidence and achieve amazing results. We are driven by our passion for success and we are proud to deliver best-in-class payment technology and software solutions. Join our dynamic team and make your mark on the payments technology landscape of tomorrow. Summary of This Role We’re hiring a Social Media Manager focused on Employee Advocacy to build and lead our employee advocacy program within the Merchant Marketing team. This role is key to empowering employees to become authentic brand ambassadors—amplifying our message, driving engagement, and strengthening our corporate presence across social media. As the program owner, you’ll manage the day-to-day strategy and operations of our advocacy platform, EveryoneSocial , building workflows, creating enablement resources, strategizing and requesting content, and partnering with cross-functional teams to ensure the program scales successfully across regions globally . You'll sit on the social media team and partner closely with the social media brand channel strategy for integrated social media campaigns across platforms.

Requirements

• Bachelor's Degree Relevant Experience or Degree in: Marketing, Advertising, Communications, Journalism, Business or related field
• Minimum 8+ Years Relevant Exp Marketing, Advertising, Communications
• Proven success in building or managing employee advocacy programs , ideally with EveryoneSocial , Bambu , or similar platforms.
• Strong knowledge of LinkedIn marketing and social media analytics.
• Excellent communication, organizational, and stakeholder management skills.
• Strategic thinker who is comfortable executing hands-on and managing multiple priorities.
• Strong attention to detail and organizational skills
• Marketing technology, project management, copyrighting/content development and managing online tools and software

Nice To Haves

• Experience with Sprout Social, Hootsuite , or other social management tools.
• Familiarity with project management CRMs (e.g., Asana, Monday, Wrike, Trello, or similar).
• Financial industry preferred

Responsibilities

• Lead the strategy, implementation, and growth of the employee advocacy program for Merchant Marketing.
• Serve as the primary point of contact for EveryoneSocial, managing the relationship, onboarding, and ongoing optimization of the platform.
• Develop processes and workflows to streamline the content pipeline and ensure consistent, brand-aligned messaging.
• Create and execute a content and engagement strategy for employee advocates to drive participation and authenticity.
• Be a champion of the employer brand program, leading by example and creating excitement around participation
• Partner with marketing, communications, and HR teams to integrate employee advocacy into broader social and brand initiatives.
• Expand the program globally through training, onboarding, and regional adoption strategies.
• Track and analyze key performance indicators (KPIs), including employee adoption rate, engagement rate, reach, and impressions, to assess program impact and identify opportunities for growth and provide a monthly report of findings
• Stay current on social media trends and best practices related to employee advocacy and digital brand engagement.
• Support the social media team with content scheduling, publishing, peer reviews, monitoring, and sourcing content for the product brand channels when necessary.
• Acts as a Subject Matter Expert (SME) in the research and analysis of corporate and competitor industry trends; examines and evaluates market conditions.
• Determines appropriate marketing communication activities based upon market trends/changes, best practices, and company strategy.
• Applies specialized professional knowledge of marketing techniques gained through experience and advanced study to serve as a SME and oversee the development, design and planning of marketing communication campaigns.
• Determines what messaging activities will be most effective.
• Coordinates efforts with internal resources and outside agencies (i.e. sales staff, television, radio, etc.) and takes lead in planning and development of effective marketing communications.
• Proofs and approves content for marketing communications collateral to ensure information is accurate before delivery.
• Oversees the launch and execution of marketing communication campaigns.
• Acts as a liaison with internal business units and external vendors to ensure smooth implementation of marketing campaigns.
• Reports campaign results to management and executive teams for business planning and to drive campaign performance.
• Reviews metrics from previous programs to make decisions for future communications.

Benefits

• Global Payments offers a comprehensive benefits package to all of our team members, including medical, dental and vision care, EAP programs, paid time off, recognition programs, retirement and investment options, charitable gift matching programs, and worldwide days of service.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees