Social Media Director

FISNew York, NY
1d

About The Position

FIS moves over $10 trillion a day. We power the technology behind the world's largest banks, capital markets firms, and fintechs — but our story is bigger than the world knows. That's the opportunity. We're looking for a Director of Social Media to build a bold new voice for FIS and prove that B2B financial technology can produce world-class social media engagement. You'll set the vision and get into the work — leading a lean team, writing the content strategy and sometimes writing the post. If you love the craft as much as the strategy, keep reading. About the Team: FIS’ Communications and Marketing organization is a best in-class function, who partner with the Business to reach Prospects, Customers, Investors, the Community, and FIS’ employees. Whether driving growth, facilitating connectivity, or promoting an overarching representation of FIS, the team create innovative marketing and communication strategies to advance the company’s goals and to excite. What You'll Be Doing: You'll lead organic social media strategy and content creation across LinkedIn, Instagram, and Facebook, supported by a small team and specialist partners. A new creative standard — develop a distinctive brand voice and visual identity that earns attention, not just impressions. Concept the kind of social media content that makes decision-makers stop scrolling. Breakthrough content programs — go beyond the single post. Build signature content series, social-first campaigns, and platform-native activations that drive audience growth among the people who matter most. A data-driven creative engine — build measurement frameworks that connect social media performance and engagement metrics to audience growth and brand perception, then use those analytics to sharpen the next piece. Cross-functional creative partnerships — work with Brand Marketing, Communications, PR, and our executive team to ensure social amplifies and often leads our most important brand moments.

Requirements

  • An award-worthy B2B social media portfolio built across national or global brands, ideally multiple brands or categories.
  • Fortune 500 experience highly valued.
  • 10+ years in social media strategy and creative leadership — you've led teams and built content programs from scratch, but you've never stopped doing the work yourself.
  • A data-driven creative mind — you lead with ideas and back them with social media analytics and performance data.
  • The ability to make the complex compelling — distilling financial technology into share-worthy social content is harder than selling sneakers. That challenge excites you.

Nice To Haves

  • Experience in financial services, fintech, payments, or banking
  • A track record across diverse brands and categories with the craft, speed, and strategic rigor that comes from building creative for multiple high-profile companies
  • Fluency with AI-powered content tools and social media management platforms

Responsibilities

  • Lead organic social media strategy and content creation across LinkedIn, Instagram, and Facebook, supported by a small team and specialist partners.
  • Develop a distinctive brand voice and visual identity that earns attention, not just impressions.
  • Concept the kind of social media content that makes decision-makers stop scrolling.
  • Build signature content series, social-first campaigns, and platform-native activations that drive audience growth among the people who matter most.
  • Build measurement frameworks that connect social media performance and engagement metrics to audience growth and brand perception, then use those analytics to sharpen the next piece.
  • Work with Brand Marketing, Communications, PR, and our executive team to ensure social amplifies and often leads our most important brand moments.

Benefits

  • A modern, international work environment and a dedicated and motivated team
  • A variety of career development tools, resources and opportunities
  • A fantastic range of benefits designed to help support your lifestyle and wellbeing
  • A work environment built on collaboration, flexibility and respect
  • Creative ownership inside a $10B+ global financial technology company — the budget, the team, and the executive support to build something new.
  • Competitive compensation, comprehensive benefits, and a team that believes the best B2B social media creative in financial services hasn't been made yet.
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