Social Media Coordinator

Sazerac Company
4d$43,708 - $65,562

About The Position

Sazerac is seeking a Social Media Coordinator to join our expanding social and PR team. The ideal candidate is a dynamic, creative, and critical thinking go-getter who is excited about all that social media has to offer and has a passion for creating culturally relevant content and thinking outside the box. This is a full-time position and a great match for social media professionals who have already completed their degree and have some related experience. As Social Media Coordinator you will be a critical part of our PR/Social team as you learn, grow, and become a social media master. You will support our team in creating compelling copy, scheduling posts, developing and analyzing reports, conducting social media listening, channel engagement, and community management.

Requirements

  • Bachelor's degree in Business, Marketing or related field
  • 6 or more months of experience in social media marketing
  • Experience with relevant social listening and measurement tools – Sprout Social, Tagger, Sprinklr, etc.
  • Meticulous attention to detail
  • The ability to “wear many hats” and transition from project-to-project and brand-to-brand
  • A creative team player who is a natural communicator with an entrepreneurial spirit, and strong writing editing skills
  • Accountability - to your teams and to getting the job done
  • Flexibility in respect to the unexpected demands and needs of social media
  • Enthusiasm for social and passion for the work
  • Strong organizational and problem-solving skills
  • Creativity
  • Knowledge and experience using social media platforms
  • A valid driver's license

Responsibilities

  • Be deeply embedded into the cultural zeitgeist and think outside the box to identify opportunities that insert our brands into relevant conversations
  • Assist in development of social media strategies, plans and contents
  • Understand brand voice and communicate on behalf of assigned brands on social platforms
  • Schedule posts and report on platform engagement
  • Support the creation and revision of social media content calendars for brands you support (likely ~4)
  • Support and then own social media channel reporting and analysis
  • Collaborate with social media content creators, graphic designers, web programmers, and other digital specialists on integrated campaigns and executions
  • Work with the larger communications team to foster long-term blogger and influencer relationships for brands
  • Provide support in the setup, launch, monitoring, and reporting of organic and paid social media campaigns on Facebook, Instagram, LinkedIn, and Twitter
  • Stay on top of the latest social media news, trends, and best practices
  • Stay apprised of brands products and/or services, their key campaigns, competitive situations, and industry trends
  • Proactively share ideas that are relevant to the brands your support and rooted in trending topics
  • Meaningfully contribute to brainstorms and planning sessions
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