Social Media Coordinator

BA Candidate Gateway • Philadelphia, PA

6d • Hybrid

About The Position

The Social Media Coordinator supports Bonduelle Americas’ mission of inspiring a plant-rich lifestyle by developing engaging digital content and fostering meaningful connections across our social media communities. This role manages day‑to‑day activities across Bonduelle-owned channels—including Facebook, Instagram, LinkedIn, and TikTok—to enhance brand awareness, strengthen consumer engagement, and amplify our B Corp values. The ideal candidate is a creative storyteller with a strong understanding of social trends, analytics, and brand voice, eager to contribute to a purpose-driven company focused on people and planet.

Requirements

• Bachelor’s degree in Marketing, Communications, Digital Media, or related field—or equivalent experience.
• 1–3 years of experience managing or coordinating social media for a brand, agency, or organization.
• Strong understanding of major social media platforms (Facebook, Instagram, LinkedIn, TikTok), including best practices and emerging trends.
• Experience with social media scheduling and analytics tools (e.g., Sprout Social, Hootsuite, Later, native platform analytics).
• Excellent writing, storytelling, and visual communication skills.
• Ability to produce basic photo/video content optimized for social media.
• Strong organizational skills with the ability to manage multiple projects in a fast-paced environment.

Nice To Haves

• Experience working with purpose-led or consumer-packaged goods (CPG) brands.
• Familiarity with sustainability communications or mission-driven brand storytelling.
• Basic graphic design skills (e.g., Canva, Adobe Creative Suite).
• Comfort collaborating across cross-functional teams.

Responsibilities

• Content Creation & Management Develop, schedule, and publish compelling content across Facebook, Instagram, LinkedIn, and TikTok that aligns with brand guidelines and campaign objectives.
• Support content planning for product launches, corporate initiatives, sustainability storytelling, and community engagement.
• Coordinate with internal teams—including Marketing, Communications, HR, and Sustainability—to ensure consistent messaging and accurate representation of Bonduelle Americas’ mission and initiatives.
• Create short-form video, reels, and platform-native content optimized for engagement and reach.
• Community Management Monitor and respond to comments, messages, and mentions in a timely, brand-appropriate manner.
• Foster meaningful engagement with consumers, brand advocates, partners, and influencers.
• Track emerging conversations, trends, and opportunities to elevate brand visibility and consumer connection.
• Analytics & Reporting Analyze content performance, audience behavior, and engagement metrics to guide content strategy and identify optimization opportunities.
• Prepare monthly reports on social media performance and insights for cross‑functional teams and leadership.
• Monitor competitor activity, cultural trends, and platform updates to help Bonduelle remain relevant and innovative.
• Collaboration & Brand Support Partner with creative teams to support photography, video shoots, and asset development.
• Assist with paid social initiatives, including boosting, audience targeting, and alignment with broader marketing campaigns.
• Help ensure all content supports Bonduelle’s B Corp commitments, sustainability messaging, and mission-driven brand voice.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level