Social Media Content Specialist I

Texas A&M University System • College Station, TX

1d • Onsite

About The Position

The Social Media Content Specialist I position manages organic social media channels and content for the College of Engineering and Texas A&M Engineering Experiment Station, under the direction of the Social Media Content Specialist III. This position upholds a consistent brand tone and voice across platforms, ensuring all information accurately reflects Texas A&M Engineering’s initiatives and culture. The specialist creates and sources content, monitors trends and news, and helps elevate the Texas A&M Engineering brand on Facebook, X, Instagram, and LinkedIn.

Requirements

• Bachelor’s degree or equivalent combination of education and experience.
• No prior experience required.

Nice To Haves

• Experience in social media management.
• Experience in networking and community building.
• Organization and multi-tasking skills.

Responsibilities

• Identify content to promote via social media channels.
• Schedule editorial content for social media channels.
• Create social media posts in Sprout Social according to brand standards and campaigns under the direction of the Social Media Content Specialist III.
• Build relationships with TEES agencies, departments, and college-side orgs to create collaborative content.
• Proactively visit engineering buildings/labs to capture new, diverse content.
• Engage actively with affiliate accounts and industry partners across all platforms.
• Cultivate intentional community connections.
• Manage and respond to inbox communications and inquiries.
• Attend student events, capture photo and video content, and conduct interviews under the direction of the Social Media Content Specialist III.
• Assist with basic graphic design and video editing as needed.
• Other duties as assigned.

Benefits

• Competitive medical insurance benefits through Blue Cross and Blue Shield of Texas and Prescription coverage by Express Scripts.
• Options for Vision, Dental, Life, and Long-Term Disability insurance.
• A defined benefit retirement plan with the Teacher Retirement System of Texas (TRS) with 8.25% employer contribution.
• Additional Voluntary Retirement Programs: Tax Deferred Account 403(b) and a Deferred Compensation Program 457(b).
• Flexible spending account options for medical and childcare expenses
• Generous paid time off with holidays, vacation and sick leave.
• Robust free training access through LinkedIn Learning plus professional development opportunities.
• Tuition assistance and Educational release time to further your academic pursuits.
• Access to Engineer Your Wellness programs that provide opportunities for employees to engage in health and fitness.
• Wellness release time offered to employees to promote work/life balance.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level